Patent application number | Description | Published |
20080222132 | PERSONALIZED SHOPPING RECOMMENDATION BASED ON SEARCH UNITS - The present invention is directed towards systems and methods for generating recommendations in response to one or more users based on user search queries. The method of the present invention comprises generating a recommendation model based on aggregate activity generated though use of a network resource. A user profile is generated based on an individual user's interaction with said network resource. A user query is received and the previously generated recommendation model in combination with the previously generated user profile are utilized to provide a recommendation relevant to the user search query and global statistics. | 09-11-2008 |
20080255935 | Temporal targeting of advertisements - A system and method are disclosed for the temporal targeting of content, such as advertisements. The targeting may be based on time of day, day of year, season or upcoming holidays. In addition, prior search history may be utilized to determine current popularity and/or predict future popularity for a particular concept that may be used for targeting. | 10-16-2008 |
20080270359 | System for serving data that matches content related to a search results page - A system is described for serving data matching content in a search engine marketing system. The system may include a processor, an interface and a memory. The memory may be operatively connected to the processor and may store a page, a content related to the page, a set of terms and a data. The interface may be operatively connected to the memory and the processor and may be used to communicate with a user. The processor may identify a page and a content, perform a semantic analysis on the content to generate a set of terms, match the set of terms to a data, add the data to the page, and the serve the page to a user via the interface. | 10-30-2008 |
20090019053 | METHOD FOR SEARCHING FOR AND MARKETING FASHION GARMENTS ONLINE - A method of generating clothing recommendations for a potential purchaser uses user-specific information to generate a list of suggested garments for the user and displays a graphical representation of the garments. The user-specific information may include recommendations from one or more friends, fashion experts, or other purchasers, optionally including information based on purchasing history or shopping history of other purchasers. The graphical representation may include a three-dimensional representation. Recommendations may be prioritized based on ranking. | 01-15-2009 |
20090024410 | VERTICAL CONTENT SEARCHING METHOD AND APPARATUS - The present invention provides for conducting a vertical search, wherein a vertical search is a content search in a defined or otherwise limited domain. The method and apparatus includes receiving a search request from a user, where the user has a user profile with user profile data associated therewith. The method and apparatus includes defining a search domain based on the search request and the user profile data. Thereby, the method and apparatus includes conducting a content search within the search domain, as the search domain is defined in part by the user-profile information and thereby provides a much more concise search result. Additionally, the method and apparatus may perform additional functions based on the aggregation of data across numerous users having related profile data. | 01-22-2009 |
20090024621 | METHOD TO SET UP ONLINE BOOK COLLECTIONS AND FACILITATE SOCIAL INTERACTIONS ON BOOKS - A computer-implemented method for recommending books is provided, which comprises the following: receiving data representing at least one image of a collection of books; automatically determining at least one piece of standard information about the collection of books by processing the image data; and recommending at least one book that is not included in the collection of books to a person associated with the collection of books based on the collection of books. | 01-22-2009 |
20090055254 | DYNAMIC AND INTERACTIVE ADVERTISEMENTS - A system and method are disclosed for dynamic advertisement (ad) presentation. Dynamic ads may be presented on a page in a variety of different forms with different features based on dynamic ad factors. The dynamic ad may include a number of different ad components depending on the dynamic ad factors. The dynamic ad factors may include any considerations relevant to the presentation of an ad. The presentation of the ad may include an interactive component that receives user input. | 02-26-2009 |
20090063250 | Controlled Targeted Experimentation - A method of advertising selects an attribute value for a test. The attribute value is for representing a relationship between a user activity and one or more of a user segment, a publisher group, and an ad category. The method optionally constructs a test case that includes the attribute value and one or more of: the user segment, the publisher group, and the ad category. The method selectively places the test case in an inventory location of the publisher group, presents the test case to the user segment, and monitors the status of the attribute value based on user activity. The method of some embodiments tracks a confidence metric for measuring the reliability of the attribute value. If, for instance, the confidence metric is below a predetermined threshold, then the method performs the test. Alternatively, or in conjunction with the foregoing, the method applies a set of rules for determining the importance of the test. If the importance of the test according to the set of rules is low, then the method advantageously forgoes the test. | 03-05-2009 |
20090063268 | Targeting Using Historical Data - A method of advertising receives a data log that includes the activities of users. The users have unique identifiers and associated profiles that form a user base. The method segments the user base into user segments by types of users. Hence, a first user segment is formed. The users within the first user segment have a profile similarity. The method groups publisher inventory, and forms a first publisher group. The publishers provide content to the users. The method categorizes advertisements and thereby generates a first ad category. The advertisements relate to a marketer, which has various marketer data. The method targets a first advertisement within the first ad category based on at least one of the first ad category, the publisher grouping, and the user segments. A system for ad targeting includes a user module, a publisher module, a marketer and/or advertisement module, and a matching engine. The user module is for receiving a plurality of users and segmenting the users into user segments including a first user segment. The publisher module is for receiving several publishers' inventory and grouping the publishers' inventory into publisher groups that include a first publisher group that has a first inventory location for the presentation of advertising. The marketer-ad module is for receiving advertisements and categorizing the advertisements into ad categories that include a first ad category. The matching engine is for matching the first publisher group and/or the first user segment to the first ad category. The matching engine is also for ranking ads and placing within the first inventory location a first advertisement from the first ad category. | 03-05-2009 |
20090106681 | METHOD AND APPARATUS FOR GEOGRAPHIC SPECIFIC SEARCH RESULTS INCLUDING A MAP-BASED DISPLAY - A method and apparatus for geographic specific search results in response to a search request having an address field includes retrieving map portion having the address thereon. The method and system further includes determining entities in geographic relation to the address and generating an entity listing, where the entity listing includes listing of the various entities. These entities may represent any type of business, club, library, government building/office, or other locations. The method and apparatus further includes determining various descriptive terms that relate to the entities which are in geographic relation to the address. These terms include hyperlinks to corresponding entity listings. The method and apparatus further includes generating a visual display that includes: the map portion with the address displayed thereon; an entity portion that includes the entity listing; and a term portion with a taxonomical display of the plurality of terms. | 04-23-2009 |
20100161661 | PERFORMING AN ORDERED SEARCH OF DIFFERENT DATABASES - Providing a speculative search result for a search query prior to completion of the search query. In response to receiving a search query from a client node, a speculative search result is provided to the client node for the search query prior to receiving an indication from the client node that said search query is completely formed. The speculative search result may be displayed on the same web page on the client node as the search query, while the search query is being entered by the user. As the user further enters the search query, a new speculative search result may be provided to the user. | 06-24-2010 |
20100306192 | METHOD AND SYSTEM FOR A SEARCH ENGINE FOR USER GENERATED CONTENT (UGC) - A method and system for a search engine for user generated content have been disclosed. According to one embodiment, a computer implemented method comprises receiving a search request from a client, the search request directed to user generated content. Relevant user generated content is retrieved, wherein retrieving comprises searching processed user generated content, and wherein processing user generated content comprises receiving first input data including text, creating a substring of text from the first input data and categorizing the substring to produce a concept associated with the substring, wherein the substring is categorized according to one of dictionaries or pattern analysis. An indication of sentiment is assigned to the concept associated with the substring and an indication of influence is assigned to the concept associated with the substring. The relevant user generated content is displayed. | 12-02-2010 |
20110145225 | CUSTOMIZABLE ORDERING OF SEARCH RESULTS AND PREDICTIVE QUERY GENERATION - In a computerized search system, a document corpus is searched according to a query and results of the search are presentable as an ordered search result set comprising one or more search hits, a search hit being a document of the document corpus or reference thereto. Based on content of the search result set, a number of suggested queries and/or parameter options are presented to a querier, thereby allowing the querier to select a suggested query and/or provide values for the parameters and those selections can be used to reorder the hits of the search result set. The particular suggested queries and/or parameters presented depend on the page elements of the search result set's documents and their categorization. The categorization might be done using concept networks. | 06-16-2011 |
20110238656 | SPECULATIVE SEARCH RESULT ON A NOT-YET-SUBMITTED SEARCH QUERY - Providing a speculative search result for a search query prior to completion of the search query. In response to receiving a search query from a client node, a speculative search result is provided to the client node for the search query prior to receiving an indication from the client node that said search query is completely formed. The speculative search result may be displayed on the same web page on the client node as the search query, while the search query is being entered by the user. As the user further enters the search query, a new speculative search result may be provided to the user. | 09-29-2011 |
20140181069 | SPECULATIVE SEARCH RESULT ON A NOT-YET-SUBMITTED SEARCH QUERY - Providing a speculative search result for a search query prior to completion of the search query is described. In response to receiving a search query from a client node, a speculative search result is provided to the client node for the search query prior to receiving an indication from the client node that said search query is completely formed. The speculative search result may be displayed on the same web page on the client node as the search query, while the search query is being entered by the user. As the user further enters the search query, a new speculative search result may be provided to the user. | 06-26-2014 |