Patent application number | Description | Published |
20090125376 | ADVERTISEMENTS ON MOBILE DEVICES USING INTEGRATIONS WITH MOBILE APPLICATIONS - A method for delivering advertisements to mobile devices includes integrating an ad position within an application executable from a mobile device, wherein the ad position remains substantially constant in a location on a screen of the mobile device as viewed by a user throughout use of the application; including an ad call associated with the ad position; in response to executing the application, causing the ad call to retrieve an advertisement from an ad server; and receiving the advertisement into the ad position by the mobile device for display to the user. | 05-14-2009 |
20090263014 | CONTENT FINGERPRINTING FOR VIDEO AND/OR IMAGE - The subject matter disclosed herein relates to generating a fingerprint for identifying electronic video files based at least in part on color correlograms. | 10-22-2009 |
20100228597 | Transferring Targeting and Marketing Information from an Online Advertisement System - An online advertising system integrates third party agents to permit the third party agents to participate in auctions to bid on a per opportunity basis. An advertising exchange module receives requests for opportunities to serve online advertisements to users. In response, an advertising exchange module applies one or more business rules to determine third party agents that qualify to serve the online advertisement. A bid gateway module generates and transmits requests for bids to the third party agents. The bid gateway module then receives bids from the third party agents in response to the requests for bids. The advertising exchange module then selects an advertisement based on the bid. The online advertisement exchange system provides a unified marketplace to permit integrator networks to bid on both ads pursuant to guaranteed contracts and ads not subject to guaranteed contracts (e.g., non-guaranteed ads). The online advertisement system further includes traffic management to allow the third parties to regulate bid requests sent from the online advertisement system. In some embodiments, the online advertising system caches bids, to efficiently implement the per opportunity auction, and transmits information, such as targeting information, to the third party agents to aid in the third party agents' formulation of bids. | 09-09-2010 |
20130045778 | ADVERTISEMENTS ON MOBILE DEVICES USING INTEGRATIONS WITH MOBILE APPLICATIONS - A server for delivering advertisements to mobile devices includes an application programming interface executable by a processor and configured to: receive an ad call over a network from an application of a mobile device to deliver an advertisement to an ad position on a small screen thereof, the ad position located at a fixed location of the application, the fixed location having a fixed height and a fixed width as viewed by a user of the mobile device throughout use of the application; detect the ad position, including the fixed height and width of the ad position within the fixed location; retrieve from the storage memory an advertisement having an ad format best matching the fixed height and the fixed width for filling the ad call at the fixed location; and deliver the advertisement to the mobile device for display in the ad position during the execution of the application. | 02-21-2013 |
Patent application number | Description | Published |
20130024895 | Interface for Watching a Stream of Videos - A computing device provides a display of a plurality of channel previews for a plurality of channels in a channel control area in a user interface, the display distinguishing a first channel preview of the plurality of channel previews that pertains to a first channel of the plurality of channels. The computing device further provides a display of a first set of video previews for a first set of videos in a video control area in the user interface, the first set of video previews being associated with the first channel preview. Responsive to the computing device receiving an input identifying a second channel preview of the plurality of channel previews that pertains to a second channel of the plurality of channels, the computing device replaces the first set of video previews in the video control area with a second set of video previews associated with the second channel preview. | 01-24-2013 |
20130332960 | INTERFACE FOR WATCHING A STREAM OF VIDEOS - A computing device provides a display of a plurality of channel previews for a plurality of channels in a channel control area in a user interface, the display distinguishing a first channel preview of the plurality of channel previews that pertains to a first channel of the plurality of channels. The computing device further provides a display of a first set of video previews for a first set of videos in a video control area in the user interface, wherein the first set of video previews is associated with the first channel preview. Responsive to the computing device receiving an input identifying a second channel preview of the plurality of channel previews that pertains to a second channel of the plurality of channels, the computing device replaces the first set of video previews in the video control area with a second set of video previews associated with the second channel preview. | 12-12-2013 |
20150089520 | UNSUPERVISED CONTENT REPLAY IN LIVE VIDEO - Systems and methods are presented for monitoring user interest in a video as it is being played and autonomously selecting a section of the video for replaying based on an identified user interest in the section. A monitoring component monitors user interaction with a video being streamed to one or more devices as the video is played at the one or more devices. An identification component further determines level of user interest based on the monitored user interaction and identifies a section of the video associated with the level of user interest in response to the level of user interest being above a predetermined threshold. Then a replay component streams the section of the video to the one or more devices again at least in response to the identification of the section. | 03-26-2015 |
20150163551 | INTERFACE FOR WATCHING A STREAM OF VIDEOS - A user interface may be provided. A display of one or more levels of control for controlling video playback in the user interface may be provided in response to a first input from a directional controller along a first axis of the directional controller. Each level of control may include at least one control option that is different from control options at another level of control. A focus within a current level of control of the one or more levels of control may be set. The focus may be moved to another control option within the current level of control in response to a second input from the directional controller along a second axis of the directional controller. | 06-11-2015 |
Patent application number | Description | Published |
20080256050 | SYSTEM AND METHOD FOR MODELING USER SELECTION FEEDBACK IN A SEARCH RESULT PAGE - The present invention provides for improving the search relevance of a search results page by including a perceived relevance factor. The system, device and method monitors user selection of elements in the search results page, where these selections indicate relevance of the element compared with the original search request. A perceived relevance factor for the element is then determined based on probabilistic-based computations accounting for the element, which may include a description, a thumbnail and/or meta data, and the position of the element on the search results page. Thereby, for future searches and search results page generation, relevance factors may be calculated based on various factors, including the element attribute based relevant scores and the perceived relevance factor. | 10-16-2008 |
20090017804 | System for Serving Targeted Advertisements Over Mobile Messaging Services - A system is described for serving targeted advertisements over mobile messaging services. The system may include a processor, a memory and an interface. The memory may store a request for an advertisement and an advertisement. The interface may be operatively connected to the memory and the processor and may communicate with mobile network operators. The mobile network operators may be capable of providing mobile services users. The processor may be operatively connected to the interface and the memory and may receive a request for an advertisement from a mobile network operator via the interface. The request for an advertisement may be related to a mobile message sent from a first user to a second user via the mobile network operator. The processor may retrieve an advertisement based on the request for an advertisement. The processor may communicate the advertisement to the mobile network operator via the interface. | 01-15-2009 |
20090017805 | System for Targeting Data to Users on Mobile Devices - A system is described for targeting data to users on mobile devices. The system may include a processor, a memory and an interface. The memory may be operatively connected to the processor and the interface and may store a request, a mobile identifier, a session identifier, a user behavior dataset and a data. The interface may be operatively connected to the memory and the processor and may communicate with the mobile device. The processor may be operatively connected to the interface and the memory and may receive a request from a user on a mobile device via the interface. The processor may extract a mobile identifier from the request and map the mobile identifier to a session identifier. The processor may use the session identifier to collect a user behavior dataset and may communicate data to the user based on the user behavior dataset via the interface. | 01-15-2009 |
20090018913 | SYSTEM FOR SERVING TARGETED ADVERTISEMENTS OVER MOBILE MESSAGING SERVICES - A system is described for serving targeted advertisements over mobile messaging services. The system may include a processor, a memory and an interface. The memory may store a content related to a mobile alert service and an advertisement. The content may be provided to a user when an alert condition is met. The interface may be operatively connected to the memory and may communicate with the user. The processor may be operatively connected to the memory and the interface. The processor may receive a request from the user, via the interface, to subscribe to the mobile alert service. The processor may detect when the alert condition is met and generate a mobile message containing the content. The processor may retrieve an advertisement related to the content and may attach the advertisement to the mobile message. The processor may provide the mobile message to the user via the interface. | 01-15-2009 |
20110087649 | SYSTEMS AND METHODS FOR IDENTIFYING PREMIUM CONTENT ITEMS IN A RESULT SET - The present invention is directed towards systems and methods for identifying premium content items (such as video content items) that are responsive to a query. According to one embodiment, a method for identifying one or more items of video content responsive to a given query comprises receiving a query comprising one or more terms from a given user, identifying one or more items of video content responsive to the received query and generating a result set comprising one or more links to the one or more items of video content responsive to the received query. The one or more links in the result set associated with items of premium video content are identified and the one or more links in the result set associated with items of premium video content are filtered on the basis of information associated with the user from which the query was received. | 04-14-2011 |
20110211814 | SYSTEMS AND METHODS FOR INDEXING AND SEARCHING DIGITAL VIDEO CONTENT - The present invention relates to systems and methods for indexing digital video content maintained on a storage media item. The method of the present invention comprises extracting caption and subtitle content from one or more video object (“VOB”) files maintained on the storage media item. The extracted caption and subtitle content are segmented into one or more segments and video and audio content corresponding to the one or more segments are extracted. Descriptions of the video and audio content corresponding to the segmented caption and subtitle content are generated. The captions, subtitles, descriptions, and corresponding video and audio content associated with the one or more segments of the one or more VOB files are indexed. | 09-01-2011 |