| Patent application number | Description | Published |
|---|
| 20090165037 | SYSTEMS AND METHODS FOR MEDIA PACKAGING - The invention relates to a method for packaging media and data for transmission over a broadband communications network link for display at a terminal destination. Features of the method included creating desired media segments for transmission to the terminal destination and for creating targeting information, for example in whole or in part in the form of metadata, for transmission to the terminal destination. Other features include packaging the created media segments and the created targeting information in a single package and unpacking the single package for display of the targeted media at the terminal destination. In another aspect, the invention can provide a method for unpacking media and data for display at a terminal destination implementing, at the terminal destination, receiving a single package containing media segments and instructions regarding handling of the media segments, quickly unpacking the media segments and the instructions from the single package and, based on the unpacked instructions, assembling one or more of the media segments for display at the terminal destination. | 06-25-2009 |
| 20100031285 | DYNAMIC BANDWIDTH ALLOCATION FOR ADDRESSABLE CONTENT - Systems and methods for push-based dynamic bandwidth allocation deliver addressable, advertising content in a digital network. Bandwidth is allocated on a push basis in response to receiving a cue tone from a broadcast stream. The cue tone contains data indicating an addressable break. A portion of bandwidth is then allocated to an addressable content stream based on the data of the cue tone. The addressable content stream is then streamed to a receiver during the addressable break and the receiver is tuned from the broadcast stream to the addressable content stream for the duration of the addressable break. The additional bandwidth is de-allocated at the end of the addressable break. | 02-04-2010 |
| 20100303447 | Continuous Re-Insertion of Advertisements in Video Content - Systems which allow for the insertion of targeted advertisements or other messages into programming content, e.g., using Digital Video Recording (DVR) technology are disclosed. Systems use storage to pre-load advertisements, record content with commercials breaks, and merge the advertisements into the recorded content in the background, so that they are available when the content is viewed in time-shifted mode. | 12-02-2010 |
| 20100313218 | Targeting Television Advertisements Based on Automatic Optimization of Demographic Information - Systems and procedures which allow for the placement of advertisements in an optimized manner are presented. Systems may be provided which may be configured to optimize a media plan (either automatically or manually, or a combinations of both) using demographic vectors, and may display the optimization results in a quantifiable manner using terms and numbers. | 12-09-2010 |
| 20100329359 | TIME COMPRESSING VIDEO CONTENT - Methods and systems for compressing video content are presented. The methods and systems include analyzing a sequence of media frames stored in the memory device and calculating a displacement level of each of the media frames. The displacement level indicates how different each of the media frames is to a previous media frame. The sequence of media frames is divided into a plurality of cuts where each cut ends at a media frame having a substantially high displacement level. Frames to be removed from the sequence of media frames are identified in each cut based upon the frame's displacement level. The identified frames are then removed. | 12-30-2010 |
