| Patent application number | Description | Published |
| 20090193453 | SYSTEM AND METHOD FOR HARVESTING ADVERTISING DATA FOR DYNAMIC PLACEMENT INTO END USER DATA STREAMS - A method is disclosed for selecting advertising data at an end user device, the method comprising monitoring a plurality of advertising data items in a first video data stream at the end user device; correlating advertising characterization data for the advertising data item with end user profile data for an end user at the end user device; and selecting based on the correlating at least one of the plurality of advertising data items for presentation during display of a second video data stream at the end user device. A system is disclosed for performing the method. A data structure is disclosed for containing data used by the system and method. | 07-30-2009 |
| 20090204487 | SYSTEM AND METHOD FOR DISPLAYING PARTIAL ADVERTISING DATA DURING TRICK PLAY - A method is disclosed including but not limited to initiating a trick play command having a trick play duration at the end user device during replay of video data an end user device main display; presenting an advertising data item having an advertising duration during execution of the trick play command; and presenting a remaining portion of the advertising data on a picture in picture (PIP) display on the main display after expiration of the trick play duration. A system is provided for executing the method. A data structure is provided in a computer readable medium for containing data used by the system and method. | 08-13-2009 |
| 20090210300 | SYSTEM AND METHOD FOR PRESENTING ADVERTISING DATA BASED ON END USER TRICK-PLAY TREND DATA - A computer readable medium is disclosed containing a computer program including but not limited to computer executable instructions that when executed by a computer are useful in performing a method for presenting advertising data, the method including but not limited to sensing current trick-play command data at an end user device; updating trick-play trend data for the end user device based on the current trick-play command data; and adjusting a number of advertising data items in an advertising data buffer presented at the end user device based on the trick-play trend data. A system is disclosed useful for performing the method. A data structure is disclosed for containing data used by the system and method. | 08-20-2009 |
| 20090222854 | SYSTEM AND METHOD FOR PRESENTING ADVERTISING DATA DURING TRICK PLAY COMMAND EXECUTION - A computer readable medium is disclosed containing instructions that when executed by a computer perform a method for presenting advertising data, the method including but not limited to receiving a video data stream at an end user device, receiving a video data stream at an end user device; recognizing a pattern in the video data stream indicating a particular arrangement of objects in the video data stream as scene start data; placing scene start marker data in the video data stream at the scene start data; receiving end user trick play command data during presentation of the video data stream at the end user device; and moving to the scene start marker data in the video data in response to the end user trick play command data. A system is disclosed for executing the method. A data structure is disclosed for containing data used by the system and method. | 09-03-2009 |
| 20090271819 | SYSTEM AND METHOD FOR SENDING ADVERTISING DATA BASED ON DATA ASSOCIATED WITH VIDEO DATA - A computer readable medium is disclosed containing computer executable instructions that when executed by a computer perform a method, the method including but not limited to monitoring video data for advertising data keys; correlating the advertising data keys with penetration data for an end user; and selecting advertising data for the end user based on the correlation. A system is disclosed that is useful in performing the method. A data structure embedded in a computer readable medium is disclosed that contains data used by the system and method. | 10-29-2009 |
| 20090319350 | SYSTEM AND METHOD FOR PRESENTING PRIORITIZED ADVERTISING DATA DURING EXECUTION OF VIDEO TRICK PLAY COMMAND DATA - A computer readable medium is disclosed containing computer executable instructions that when executed by a computer perform a method, the method including but not limited to receiving trick play command data at an end user device; receiving a plurality of advertising data at the end user device; correlating the plurality of advertising data with penetration data for an end user associated with the end user device; prioritizing the advertising data for the end user device based on the correlation; and presenting a portion of the advertising data on the end user device based on the prioritizing of the advertising data during execution of the trick play command data. A system is disclosed that is useful in performing the method. A data structure embedded in a computer readable medium is disclosed that contains data used by the system and method. | 12-24-2009 |
| 20090325713 | SYSTEM AND METHOD FOR PRESENTING PRIORITIZED ADVERTISING DATA IN A PICTURE IN PICTURE DISPLAY WINDOW DURING EXECUTION OF VIDEO TRICK PLAY COMMAND DATA - A computer readable medium is disclosed containing computer executable instructions that when executed by a computer perform a method, the method including but not limited to receiving trick play command data at an end user device; receiving a advertising data at the end user device; correlating the advertising data with penetration data for an end user associated with the end user device; prioritizing the advertising data for the end user device based on the correlation; and presenting a portion of the advertising data in a picture in picture display window on the end user device based on the prioritizing of the advertising data during execution of the trick play command data. A system is disclosed that is useful in performing the method. A data structure embedded in a computer readable medium is disclosed that contains data used by the system and method. | 12-31-2009 |
| 20110067079 | System and Method of Analyzing Internet Protocol Television Content for Closed-Captioning Information - An Internet Protocol television (IPTV) system includes a selector module that selects a content item and sends a stream of the content item to a set-top box. The set-top box analyzes content information associated with the content item using a speech interpretation algorithm or a text interpretation algorithm to create an index of the content information and determines to record the content item based upon the index of the content information. A method includes sending a content item from an IPTV network to a set-top box, directing the set-top box to analyze content information associated with the content item using a speech interpretation algorithm or a text interpretation algorithm, and directing the set-top box to record the content item based upon the analysis of the content information. | 03-17-2011 |
| 20110072456 | System and Method for Substituting Broadband Delivered Advertisements for Expired Advertisements - An Internet Protocol television (IPTV) system includes an advertising module adapted to read metadata information associated with an advertising item included within a content item recorded on a set-top box, determine that the advertising item is expired, and send another advertising item to the set-top box to be played on the set-top box in the place of the first advertising item when the content item is played on the set-top box. A method includes determining that an advertising item that is included within a content item that is recorded on a set-top box is expired, deleting the advertising item from the set-top box, recording a second advertising item on the set-top box, and playing the second advertising item in the place of the first advertising item when the content item is played on the set-top box. | 03-24-2011 |