Patent application number | Description | Published |
20080281909 | INFORMATION ISSUING SYSTEM, PUBLIC MEDIA INFORMATION ISSUING SYSTEM AND ISSUING METHOD - An information issuing system, a public media information issuing system, and an information issuing method are provided, in which the information issuing method includes: collecting the user ID of every user who enters the service region of the public media information issuing system; acquiring the corresponding behavior character information of the user ID; integrating the behavior character information and selecting the corresponding information to be issued based on the integrated behavior character information; and issuing the selected information. Using the present disclosure, it can locate the information interested by the user to issue to the user fast and expediently. | 11-13-2008 |
20090248644 | METHOD AND APPARATUS FOR GENERATING USER ATTRIBUTE INFORMATION - A method for generating user attribute information includes: receiving event information which carries a time range, a space range and an event ID of an event; collecting users compliant with preset conditions according to the time range and space range in the event information to form a user collection; obtaining extended attributes of the event from the event information corresponding to the event ID; and generating attribute information of the users in the user collection correlated with the event according to the extended attributes of the event. An apparatus for generating user attribute information is also provided. The technical solution of the present invention reflects the characteristic attributes of the user accurately. | 10-01-2009 |
20090254561 | Method for Accessing User Data and Profile Management Server - A method for accessing user data and a profile management server (PMS) to resolve the inability of prior arts are disclosed to support both the associated access between user profiles and the distributed data access mechanism. The method for accessing user data includes: a PMS receives an associated data access request message from a requestor, determines a target associated user set after determining that the requestor is allowed to perform associated access to a source user, and converts the associated data access request into a data access request directed to each target associated user; and the PMS authenticates the data access request directed to each target associated user respectively and provides related data according to the authentication result. The PMS includes an authorization rule storage module, a control module, an association processing module and an association storage module. | 10-08-2009 |
20090264106 | METHOD AND DEVICE FOR IMPLEMENTING DYNAMIC GROUPS - A method for implementing dynamic groups includes: receiving a roam notification message of a roaming user, wherein the roam notification message includes location information; finding pal information that matches the location information carried in the roam notification message from an address book of the user; and creating a group according to the matching pal information. The method creates a group for the user dynamically according to the roam location of the user. Through the dynamic group, the user in the roaming state obtains the information on the pals in the roam area quickly, and contacts the pals conveniently and quickly. Therefore, the user experience is improved and operators may implement value-added services based on the dynamic group. A device for implementing dynamic groups is also disclosed. | 10-22-2009 |
20100075701 | METHOD AND APPARATUS FOR PUSHING MESSAGES - A method for pushing messages includes: categorizing a first information according to a first category set, creating a first mapping relation between the first information and a category in the first category set; categorizing a second information sent by a message source according to a second category set, and creating a second mapping relation between the message source that sends the second information and a category in the second category set; sorting out each category in the second category set that matches the corresponding category in the first category set which is in the first mapping relation with the first information according to the relation between the first category in the first category set and the second category in the second category set, and determining the corresponding message source according to the second mapping relation; and pushing the first information to the determined corresponding message source. | 03-25-2010 |
20100250349 | System and method for advertisement measuring and reporting - The embodiments of the present invention disclose an advertisement measuring and reporting system and method. The system includes an advertisement client adapted to communicate with an advertisement server about advertisement; the advertisement client is adapted to obtain user interactions with advertisement, process the user interactions with advertisement according to an advertisement metrics policy, and report the processed user interactions with advertisement to the advertisement server; and the advertisement server is adapted to collect the processed user interactions with advertisement. Meanwhile, the embodiment of the present invention also provides a terminal, an advertisement client, an advertisement server, an advertisement measuring and reporting method and an advertisement interaction record collection method. The technical scheme of the embodiment of the present invention is employed to effectively improve the utilization of a network, facilitate advertisement launch and counting, and benefit the development of the advertising service. | 09-30-2010 |
20110071902 | METHOD, SYSTEM, AND DEVICE FOR SELECTING ADVERTISEMENT CONTENTS - A method, system, and device for selecting advertisement contents are provided. The method for selecting advertisement contents includes: receiving an advertisement request carrying advertisement request parameters; matching the advertisement request parameters with advertisement description information including a version field; and returning the matched advertisement description information, the matched version field in the advertisement description information, and an advertisement content corresponding to the matched advertisement description information. An advertisement includes multiple versions of advertisement description information, which enhances the flexibility in advertisement description and increases the opportunity of selecting and presenting the advertisement to users, thereby maximizing the benefit of the advertiser, saving the storage space, and reducing the amount of data transmission. | 03-24-2011 |
20110112894 | METHOD AND SYSTEM FOR IMPLEMENTING INTERACTIVE ADVERTISEMENTS, TERMINAL EQUIPMENT, AND ADVERTISEMENT CLIENT TERMINAL - A method and a system for implementing interactive advertisements, and an advertisement client terminal in a terminal equipment are provided. The method for implementing interactive advertisements includes: receiving, by an advertisement client terminal, a request message sent by a service client terminal, in which the request message is configured to request information interaction with a third party platform publishing advertisements; acquiring, by the advertisement client terminal, contact information of the third party platform according to the request message; and triggering, by the advertisement client terminal, a terminal communication module to perform information interaction with the third party platform according to the contact information of the third party platform. The method avoids congestion at an advertisement server without changing existing processing operations of a network-side communication module, and enables the advertisement client terminal to detect and filter malicious clicks, to perform precise, reliable, and true charging of interactive advertisements by category, and to shield user information from a network side. | 05-12-2011 |
20120150639 | METHOD, APPARATUS, AND SYSTEM FOR PLACING ADVERTISEMENT - Embodiments of the present invention relate to a method, an apparatus, and a system for placing an advertisement. The method includes: after receiving an advertisement placement request, selecting, by an advertisement client or an application server according to the advertisement placement request, advertisement information to be placed; judging validity of the advertisement information according to advertisement metadata that is generated by an advertisement server and associated with the selected advertisement information; and judging, according to the validity of the advertisement information, whether to place the advertisement information. In the embodiments of the present invention, capping of the total exposure frequency on a terminal side and a network side can be implemented in an accurate and controllable manner, so that an advertisement platform can avoid an invalid advertisement placement, a cost of an advertiser is reduced, and a return on an investment in the advertisement is improved. | 06-14-2012 |
20120266190 | METHOD FOR PLAYING ADVERTISEMENT, TERMINAL AND MEDIA CONTROLLER - The present invention discloses a method for playing an advertisement, a terminal, and a media controller. The method includes: receiving a program on-demand request, and obtaining program identifier information according to the program on-demand request; obtaining advertisement metadata and advertisement play time that correspond to the program identifier information, where the advertisement metadata includes an advertisement identifier of a target advertisement, and the advertisement play time includes first advertisement play time; receiving a first selection result sent by a user, and obtaining, according to the first selection result and the advertisement metadata, a first advertisement identifier of an advertisement that needs to be played for the user; and playing the advertisement corresponding to the first advertisement identifier when the first advertisement play time arrives. Embodiments of the present invention may provide personalized advertisements for users and make the advertisements better targeted and more effective. | 10-18-2012 |
20140114958 | METHOD AND SYSTEM FOR CALCULATING NUMBER OF USERS - Embodiments of the present invention disclose a method and a system for calculating the number of users, relate to the field of communication technologies, and solve a problem that the calculation amount is large and a lot of calculation resources are consumed because a location model needs to be established for each user for acquiring the number of users. In the embodiments of the present invention, a computer only needs to establish an attribute-number of location record mapping table according to locally stored location records of users and then may obtain a required result about the number of users according to time and location attributes in a query request. This overcomes a defect that a lot of calculation resources in the computer are consumed. Therefore, when a query condition frequently changes, the query can be sped up, and the query efficiency of the computer can be improved. | 04-24-2014 |