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Eldering
Charles Eldering, Doylestown, PA US
| Patent application number | Description | Published |
|---|---|---|
| 20100293165 | Subscriber Identification System - A subscriber identification system | 11-18-2010 |
Charles A. Eldering, Doylestown, PA US
| Patent application number | Description | Published |
|---|---|---|
| 20090077580 | Method and System for Advertisement Detection and Substitution - A television signal substitution system that replaces standard video segments with selected replacement portions. Video segments such as advertisements are detected using techniques such as fingerprinting or manual detection. The detected video segment is replaced with a selected replacement portion and output to an output device. | 03-19-2009 |
| 20100333125 | Subscriber Characterization System with Filters - A subscriber characterization system with filters in which the subscriber's selections are monitored, including monitoring of the time duration programming is watched, the volume at which the programming is listened to, and any available information regarding the type of programming, including category and sub-category of the programming. The raw subscriber selection data is then processed to eliminate data associated with irrelevant activities such as channel surfing, channel jumping, or extended periods of inactivity. The actual subscriber selection data is used to form program characteristics vectors. The programming characteristics vectors can be used in combination with the actual subscriber selection data to form a subscriber profile. Heuristic rules indicating the relationships between programming choices and demographics can be applied to generate additional probabilistic subscriber profiles regarding demographics and programming and product interest. | 12-30-2010 |
Charles A. Eldering US
| Patent application number | Description | Published |
|---|---|---|
| 20090030802 | Universal Ad Queue - A “universal ad queue” (UAQ) is used for coordinating the display of at least two different types of advertisements to subscribers. The UAQ provides an ordered list for the display of ads to the subscribers. The ordered list may vary based on time, channel, program, previous ads, and subscriber type. The UAQ may be a single ad queue that tracks each and all of the different ad types. The single ad queue may be located at a single location or distributed amongst multiple locations. The UAQ may be multiple ad queues that are liked together in some fashion to coordinate the placement of ads in the various avails. The UAQ assists an advertiser in the creation and management of an overall ad campaign that utilizes the multitude of ad types that are available. | 01-29-2009 |
| 20100153993 | Video Detection and Insertion - A television signal substitution system that replaces known video segments such as advertisements with selected replacement advertisements. Fingerprint data of known advertisements can be stored in a fingerprint database. When new fingerprint data is available, the fingerprint data can be automatically or manually transmitted to subscribers. Various techniques can be used to identify advertisements based on the fingerprint data. | 06-17-2010 |