| Patent application number | Description | Published |
|---|
| 20090076886 | ADVERTISEMENT PLUSBOX - A first query including one or more keywords is received, and content associated with the one or more keywords is identified. A second query including the one or more keywords is received, and a product or service associated with the sponsored content is identified based on the one or more keywords. Information associated with the product/service is stored, and a selection is received from a display device indicating a request to display the information associated with the product/service. The information associated with the product/service is provided to the display device. | 03-19-2009 |
| 20090119166 | VIDEO ADVERTISEMENTS - A query including one or more keywords is received. An advertisement associated with the one or more keywords is identified, and display data for displaying the advertisement is generated and a determination is made as to whether the advertisement is associated with a video. Video selection data is generated for displaying the video proximate to the advertisement if the advertisement is determined to be associated with the video, and the display data and the video selection data are provided. | 05-07-2009 |
| 20090177537 | VIDEO ADVERTISEMENT PRICING - A query including one or more keywords is received from a client device, and an advertisement relevant to the one or more keywords is identified, wherein the advertisement is associated with a video. Display data for displaying the advertisement at the client device is generated. Video selection data for displaying a video element proximate to the advertisement at the client device is also generated. The display data and the video selection data are provided to the client device, and an account of an advertiser associated with the advertisement is updated an amount in response to receiving data indicating a selection of the advertisement or the video element. | 07-09-2009 |
| 20100076954 | Representative Document Selection for Sets of Duplicate Dcouments in a Web Crawler System - Duplicate documents are detected in a web crawler system. Upon receiving a newly crawled document, a set of documents, if any, sharing the same content as the newly crawled document is identified. Information identifying the newly crawled document and the selected set of documents is merged into information identifying a new set of documents. Duplicate documents are included and excluded from the new set of documents based on a query independent metric for each such document. A single representative document for the new set of documents is identified in accordance with a set of predefined conditions. | 03-25-2010 |
| 20110246910 | CONVERSATIONAL QUESTION AND ANSWER - Methods, systems, and apparatus, including computer programs encoded on a computer storage medium, for facilitating online conversation. In one aspect, a method includes determining that a user has submitted a question to be viewed by trusted participants of an online conversation, wherein the trusted participants include the user, one or more advertisers and one or more social network friends of the user, obtaining a reply to the question from one of the trusted participants, and providing the reply to the trusted participants. | 10-06-2011 |
| 20110276397 | SOCIAL MEDIA ENABLED ADVERTISING - Methods, systems, and apparatus, including computer programs encoded on a computer storage medium, for social media advertising. In one aspect, a method includes associating keywords with a social media network property of an advertiser, periodically obtaining from the social media network property content on the social media network property of the advertiser, receiving a keyword for an advertisement request for a user device, determining that the received keyword is one of the keywords associated with the social media network property and in response to the determination generating an advertisement responsive to the request, the advertisement including at least some of the content obtained from the social media network property, providing the advertisement for display on a user device. | 11-10-2011 |
| 20110276561 | Representative Document Selection for Sets of Duplicate Documents in a Web Crawler System - Duplicate documents are detected in a web crawler system. Upon receiving a newly crawled document, a set of documents, if any, sharing the same content as the newly crawled document is identified. Information identifying the newly crawled document and the selected set of documents is merged into information identifying a new set of documents. Duplicate documents are included and excluded from the new set of documents based on a query independent metric for each such document. A single representative document for the new set of documents is identified in accordance with a set of predefined conditions. | 11-10-2011 |
