| Patent application number | Description | Published |
|---|
| 20090241142 | Real-time insertion and reporting of media content - A method can include receiving a plurality of unperfected logs via a network, storing the plurality of unperfected logs in a database based on the anticipated broadcast schedule, transmitting at least one unperfected log by the electronic hub, receiving an inquiry into one or more spots in the available inventory, transmitting data associated with the one or more spots the data to be displayed on a graphical user interface in response to the inquiry, receiving a selection of one or more spots in the available inventory in response, and requesting content related to the selected one or more spots. The method can include receiving and associating advertising content with the selection of the one or more spots, creating a perfected log based on the unperfected log and the received content, monitoring a broadcast of the media outlet, detecting a difference between the perfected log and the broadcast, and transmitting status information. | 09-24-2009 |
| 20100043021 | DETERMINING AUDIENCE RESPONSE TO BROADCAST CONTENT - Audience response to broadcast content can be gauged by determining how many audience members switched stations while particular programs were broadcast. Data indicating audience members' media consumption can be analyzed to determine the number of times audience members tuned to a station or tuned away from the station. Data related to media content broadcast on particular stations can be analyzed to determine what content was being broadcast at times corresponding to the times audience members switched stations. Performance factors can be assigned to particular programs based on this analysis. Determining how many audience members switched during any one program may include retrieving event records, each of which can represent an audience member that was tuned to a particular media station during a time a particular program was being aired. | 02-18-2010 |
| 20100095324 | Providing Conditional Advertising - Advertisements can be paired based on their context to achieve increased advertising effectiveness that might not be able to be achieved without the pairing. The advertisements can be paired based on a user's preferred context, which includes an attribute of one of the advertisements. For example, a conditional advertisement can be paired with a scheduled advertisement based on an industry type, the length of the other advertisement, or some other characteristic. Each characteristic can be given a weight, to aid in pairing determinations. The effectiveness of the pairing can be tracked, and the context can be iteratively modified based on the measured effectiveness of the advertising campaign. Pairing can be performed without identifying other advertisers, even though weighting factors may take a sponsor's identity into account. Pairing can be constrained by a master schedule and by a maximum allowed number of conditional spots. | 04-15-2010 |
| 20100114715 | SYSTEM AND METHOD FOR INTEGRATED, AUTOMATED INVENTORY MANAGEMENT AND ADVERTISEMENT DELIVERY - A management and delivery method and system for a distributed marketing network. Access to one or more network service gateways associated with a distributed marketing network can be authorized, if particular criteria are satisfied. A business transaction may be coordinated with the distributed marketing network through network service gateways in a near real time fashion and without manual intervention, in response to authorizing the access to the network service gateways. The network service gateways may include a partner interface, a centralized hub that communicates with the partner interfaces, and/or a local market integrated service layer that communicates with the centralized hub and the partner interface. The distributed marketing network may be, for example, a network of radio stations. | 05-06-2010 |
| 20110083074 | Graphical User Interface for Content Management - A Graphical User Interface (GUI) allows a user to control multiple media streams at the same time. A user can display and configure multiple regions of the GUI to display information about, and control broadcast properties of, multiple media streams being broadcast at the same time. Multiple display regions of the same type can be displayed at the same time. The GUI is also highly customizable, allowing a user to configure multiple different display regions, each displaying information and controls useful for performing functions related to the type of display region. The information displayed in each region can be selected from a single media stream, or from different media streams. | 04-07-2011 |
| 20110087796 | Method and System for Selectively Broadcasting Media During Dayparts - A method and apparatus for broadcasting media events, the method including the steps of providing a sequence of media events in a first server, the sequence of media events including at least one media event and a plurality of advertisement spots; playing the sequence from the first server to a second server prior to a predetermined broadcast time; and storing at the second server at least a part of the sequence received from the first server. The method may further include the steps of skipping, at the second server, spots during the broadcast of a sequence of media events during a spot-free daypart, inserting preferred content media events in the broadcast sequence, and inserting markers indicating whether a media event has been played during a spot-free daypart are to be played in the sequence of media events. | 04-14-2011 |
| 20110099223 | Method and System for Selectively Broadcasting Media - A method and apparatus for broadcasting media events, the method including the steps of providing a sequence of media events in a first server, the sequence of media events including at least one media event of a first type and a plurality of media events of a second type; playing the sequence from the first server to a second server prior to a predetermined broadcast time; and storing at the second server at least a part of the sequence received from the first server. The method may further include the steps of broadcasting the sequence from the first server at the predetermined broadcast time; broadcasting the stored sequence from the second server at the predetermined broadcast time while continuing to play the sequence from the first server to the second server, the step of broadcasting from said second server further including the steps of skipping at least one media event of a first type, broadcasting a subsequent one of the plurality, and supplementing the stored sequence with media events stored in the second server separately identifiable from the stored sequence. | 04-28-2011 |
| 20110099250 | Method and System for Selectively Broadcasting Media - A method and apparatus for broadcasting media events, the method including the steps of providing a sequence of media events in a first server, the sequence of media events including at least one media event of a first type and a plurality of media events of a second type; playing the sequence from the first server to a content distribution network (CDN) server prior to a predetermined broadcast time; and storing at the CDN server at least a part of the sequence received from the first server. The method may further include the steps of inserting, at the first server, markers indicating where targeted media events are to be played in the sequence of media events and inserting, at the CDN server, targeted media events supplied by a third server in response to a request to provide media events targeted to information associated with at least one user. | 04-28-2011 |
| 20110126098 | CONTEXTUAL, FOCUS-BASED TRANSLATION FOR BROADCAST AUTOMATION SOFTWARE - Contextual, focus-based language translation within a broadcast radio automation software application allows the user interface to enable interaction with users having various written or graphical language requirements. The software does not require special training or learning to enable the translation of text within the application. When the user enters a translation mode and selects a text string in the original language, the program displays a corresponding text string in a second language based on the specific display area, e.g., child window. The translated text string can be displayed proximate to original first text string within the specific display area, and can further be displayed as an entry in a table of a translation window which also displays additional text strings in the second language corresponding to additional text string fields for the specific display area. | 05-26-2011 |
| 20110126229 | Managing Under-Filled Spot Blocks - Changes to spot blocks to be broadcast via terrestrial stations can cause paid spots to be removed from corresponding spot blocks on a streaming station. If the streaming station has other spot blocks that are under-filled, the bumped spots can be automatically placed in under-filled spot blocks, allowing the bumped to be placed in an under-filled spot block faster than if human intervention was required. A media traffic system can keep track of the bumped spots, and in response to a request by a media automation system, provide a list of potential spots available for inclusion in the under-filled spot blocks. The automation system selects desired spots for placement in under-filled spot blocks, and notifies the traffic system about which potential spots have been placed. The traffic system removes the spots from its list of available spots to prevent selected spots from being included in future responses. | 05-26-2011 |
| 20110153621 | Program and Syndicated Content Detection - Content from multiple different stations can be divided into segments based on time. Matched segments associated with each station can be identified by comparing content included in a first segment associated with a first station, to content included in a second segment associated with a second station. Syndicated content can be identified and tagged based, at least in part, on a relationship between sequences of matched segments on different stations. Various embodiments also include identifying main sequences associated with each station under consideration, removing some of the main sequences, and consolidating remaining main sequences based on various threshold criteria. | 06-23-2011 |
