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Arungunram C. Surendran

Arungunram C. Surendran, Sammamish, WA US

Patent application numberDescriptionPublished
20090144124PROVIDING A USER DRIVEN, EVENT TRIGGERED ADVERTISEMENT - Systems and methods are provided for adding an advertisement to a web page by associating advertisements with one or more visual objects e.g., text and/or pictures. Embodiments of the present invention include a method for selecting visual objects and associating the visual object with an advertisement after the web page has been displayed to the user. The visual object may be selected in part based on the user's interactions with the web page. An additional embodiment of the present invention displays the associated advertisement after a user clicks on or hovers over the selected visual object.06-04-2009
20090198654DETECTING RELEVANT CONTENT BLOCKS IN TEXT - A system that facilitates detecting a targeted topic in a document is described herein. The system includes a receiver component that receives a document. The system additionally includes a topic model component trained using a plurality of training documents including the topic and a plurality of training documents that do not include the topic. The topic model component analyzes the document and automatically determines which portions of the document include the topic and which portions of the document do not include the topic.08-06-2009
20090199235VIDEO CONTEXTUAL ADVERTISEMENTS USING SPEECH RECOGNITION - Embodiments of a computer-implemented advertisement display system are disclosed. In one embodiment, the system includes a speech recognition component that processes a video clip and produces a corresponding collection of speech recognition data indicative of an audio portion of the video clip. The system also includes a collection of advertising material. An advertisement selection component selects an advertisement from the collection of advertising material based on the corresponding collection of speech recognition data. The system also includes a display. An advertisement presentation component displays an indication of the selected advertisement on the display during a simultaneous display of the video clip.08-06-2009
20090248484AUTOMATIC CUSTOMIZATION AND RENDERING OF ADS BASED ON DETECTED FEATURES IN A WEB PAGE - Media and system are provided for customizing ads for delivery based on features in a web page. Text in a web page is evaluated to determine the sentiment of the web page. The sentiment can be based on the overall web page or on individual blocks of text within the web page. Based on the sentiment, an ad is created from the text in the web page. The resulting ad is rendered in the web page and shown to a user.10-01-2009
20100153399WINDOW GROUPiNG - A framework is provided for obtaining window information. The window information can be applied to different assignment models to assign windows to different groups. A group may correspond to a task being performed by a user. The window information can be semantic or temporal information captured as window events and properties of windows whose events are captured. Temporal information can be information about switches between windows. Semantic information can be window titles. Temporal information, semantic information, or both, can be used to assign windows to groups.06-17-2010
20100250529ANTICIPATING INTERESTS OF AN ONLINE USER - Methods, systems, and computer-readable media for identifying intentions related to a user's present intention are provided. The user's present intention may be determined by mapping the user's current actions to a present intent. A related intent may be determined using an intent chain. The intent chain may be generated by analyzing patterns of user activities and mapping the patterns of activities to the underlying intents.09-30-2010
20110013781SYSTEM AND PROCESS FOR REGRESSION-BASED RESIDUAL ACOUSTIC ECHO SUPPRESSION - A regression-based residual echo suppression (RES) system and process for suppressing the portion of the microphone signal corresponding to a playback of a speaker audio signal that was not suppressed by an acoustic echo canceller (AEC). In general, a prescribed regression technique is used between a prescribed spectral attribute of multiple past and present, fixed-length, periods (e.g., frames) of the speaker signal and the same spectral attribute of a current period (e.g., frame) of the echo residual in the output of the AEC. This automatically takes into consideration the correlation between the time periods of the speaker signal. The parameters of the regression can be easily tracked using adaptive methods. Multiple applications of RES can be used to produce better results and this system and process can be applied to stereo-RES as well.01-20-2011

Patent applications by Arungunram C. Surendran, Sammamish, WA US

Arungunram C. Surendran, Sammaish, WA US

Patent application numberDescriptionPublished
20090245479INTERACTIVE VOICE ADVERTISEMENT EXCHANGE - An interactive voice advertisement exchange presents an interactive voice advertisement to a user of a voice network who is placed on hold. After the user sends a signal response from a user device to a receiving system and is placed on hold, the hold time and a parameter associated with the signal response are received from the receiving system. Using the hold time and the parameter, an interactive voice advertisement is selected from one or more interactive voice advertisements sent by advertisers. The selected interactive voice advertisement includes a voice message and an application that dictates how the user can interact with the voice message. The voice message and the application of the selected voice interactive voice advertisement are sent to the receiving system. The receiving system sends the voice message to the user device and executes the application during a portion of the hold time.10-01-2009