Patent application number | Description | Published |
20080215879 | METHOD AND SYSTEM FOR AUTHENTICATING A WIDGET - A system and computer implemented method for providing a widget are described. The widget is portable, embeddable and for dynamically displaying multimedia content. The method and system include receiving a request corresponding to the widget and performing an authentication corresponding to the request. The method and system also include fulfilling the request if the authentication is successful. | 09-04-2008 |
20090254459 | METHOD AND SYSTEM FOR PROVIDING A WIDGET USABLE IN AFFILIATE MARKETING - A system and computer implemented method for providing a widget are described. The method and system include rendering the widget on a site. The widget dynamically displays multimedia content associated with a campaign. The widget is also embeddable, copyable, and allows for at least one user action. The method and system also include receiving at least one input related to the at least one action and updating the widget based on a goal corresponding to the at least one action. | 10-08-2009 |
20100031147 | METHOD AND SYSTEM FOR MIXING OF MULTIMEDIA CONTENT - Computer-implemented methods and systems for providing a copy of a widget for a user are described. The widget is copyable, for dynamically displaying multimedia content, has a widget owner, corresponds to embeddable code, and is viewable on a site by the user. The method and system include receiving from the user a request for mixing the widget to provide the copy. The copy is a customized copy of the widget. The method and system also include receiving at least one change to the widget as viewed by the user and storing the at least one change in a memory and separate from the embeddable code. The customized copy is renderable based on the embeddable code and the at least one change. | 02-04-2010 |
20120011282 | METHOD AND SYSTEM FOR PROVIDING ADVERTISING CONTENT SUITABLE FOR MULTIPLE PLATFORMS - Computer-implemented methods and systems for providing dynamic content to users are described. The dynamic content is received from a developer. A plurality of dynamic representations of the dynamic content is provided. The plurality of dynamic representations corresponds to a plurality of dynamic formats. Logic corresponding to the plurality of dynamic representations is provided to the developer. | 01-12-2012 |
Patent application number | Description | Published |
20090037440 | Streaming Hierarchical Clustering - Systems, apparatuses, and methods are described for incrementally adding items received from an input stream to a cluster hierarchy. An item, such as a document, may be added to a cluster hierarchy by analyzing both the item and its relationship to the existing cluster hierarchy. In response to this analysis, a cluster hierarchy may be adjusted to provide an improved organization of its data, including the newly added item. | 02-05-2009 |
20090193012 | Inheritance in a Search Index - Embodiments of the present invention perform bulk updates of a search index with a representation that includes upward and downward inheritance. In various embodiments of the invention, a batched set of update requests is applied to a search index to modify existing indexed objects. A representation of the inheritance consequences of the updates is created, and that representation is used to construct a second batched set of update requests. The second batched set of update requests is applied to propagate the updates to the objects that have inheritance relationships to the modified existing indexed objects. | 07-30-2009 |
20090193406 | Bulk Search Index Updates - Embodiments of the present invention perform bulk updates of a search index for an information repository. In embodiments, a batched set of update requests is run and a set of documents to be updated based on the set of requests is identified. In embodiments, a bulk update method to use is selected based on an estimate of the cost of performing the bulk update. In embodiments, a bulk update method based on updating only the indexes of the documents to be updated may be used instead of a bulk update method that involves re-indexing the full set of documents in the repository. | 07-30-2009 |
Patent application number | Description | Published |
20080221400 | METHOD AND SYSTEM FOR MEASURING AND RANKING AN "ENGAGEMENT" RESPONSE TO AUDIOVISUAL OR INTERACTIVE MEDIA, PRODUCTS, OR ACTIVITIES USING PHYSIOLOGICAL SIGNALS - A system and method for calculating an engagement value by quantifying an amount that a user is acting without thinking considering brainwaves and a heart rate can be used to compare media based on an individual or a group of individuals. Events of the media can be contrasted and compared by the engagement value as well. Statistical measurements may be taken to improve media. | 09-11-2008 |
20080221472 | METHOD AND SYSTEM FOR MEASURING AND RANKING A POSITIVE OR NEGATIVE RESPONSE TO AUDIOVISUAL OR INTERACTIVE MEDIA, PRODUCTS OR ACTIVITIES USING PHYSIOLOGICAL SIGNALS - A system and method for calculating a valence value captures an individual's positive or negative response to a media by considering alpha asymmetry of the individual's brain. This valence value can be used to compare media based on an individual or a group of individuals. Events of the media can be contrasted and compared by the valence value as well. Statistical measurements may be taken to improve media. | 09-11-2008 |
20080221969 | Method And System For Measuring And Ranking A "Thought" Response To Audiovisual Or Interactive Media, Products Or Activities Using Physiological Signals - A system and method for calculating an objective thought value by contrasting alpha suppression and theta activation in response to stimulus by a media can be used to compare media based on an individual or a group of individuals. Events of the media can be contrasted and compared by the thought value as well. Statistical measurements may be taken to improve media. | 09-11-2008 |
20080222670 | Method and system for using coherence of biological responses as a measure of performance of a media - Various embodiments of the present invention create a novel system for rating an event in a media based on the strength of the emotions viewers feel towards the event. The viewer's responses to the media can be measured and calculated via physiological sensors. The metric for rating the strength of the media is created based on the mathematical coherence of change (up or down) of all pertinent physiological responses across multiple viewers. Such rating offers an objective ability to compare the strengths of events of the media, as there is a strong correlation between high coherence of physiological responses (all viewers feel the same thing at the same time) and strong ratings of emotionality, engagement, likeability, success in the marketplace/on screen. | 09-11-2008 |
20080222671 | Method and system for rating media and events in media based on physiological data - Various embodiments of the present invention enable a bottom up analysis approach that derives physiological responses from measured physiological data of viewers of a media, and calculates scores of instances of an event type based on the physiological responses. The scores are then aggregated to rate the event type in addition to scoring the individual event instances. The approach can also form an overall rating of the media by aggregating the event ratings of set of event types within the media. | 09-11-2008 |
20090030762 | METHOD AND SYSTEM FOR CREATING A DYNAMIC AND AUTOMATED TESTING OF USER RESPONSE - The present invention enables large scale media testing by human testers, where each tester may see multiple pertinent media instances during a single testing session and choose the optimal overall pairings between the testers and the media instances to minimize the number of testers needed for each testing project. By increasing the number of pertinent media views produced by each tester during each testing session, the approach increases the efficiency of media testing and reduces testing costs and time. | 01-29-2009 |
20090088610 | Measuring Physiological Response to Media for Viewership Modeling - Embodiments of a system to accurately record a viewer's emotion as he or she is watching or listening to media content are described. The system records physiological data from viewers and transmits it back to a central location as viewers watch, listen to, or otherwise interact with media such as TV, radio, video games, web sites or other media. An integrated physiological sensing device measures viewers' cognitive and emotional responses to media and transmits to a base station in close proximity to the sensing device. The physiological sensing base station can be integrated into home electronics devices such as digital video recorders, TV cable boxes, video cassette recorders, DVD players and gaming systems to record viewer's emotional and cognitive responses to the media and combining this response with context data from the electronics equipment to know what the viewer is responding to. | 04-02-2009 |
20130185744 | METHOD AND SYSTEM FOR USING COHERENCE OF BIOLOGICAL RESPONSES AS A MEASURE OF PERFORMANCE OF A MEDIA - Various embodiments of the present disclosure create a novel system for rating an event in a media based on the strength of the emotions viewers feel towards the event. The viewer's responses to the media can be measured and calculated via physiological sensors. The metric for rating the strength of the media is created based on the mathematical coherence of change (up or down) of all pertinent physiological responses across multiple viewers. Such rating offers an objective ability to compare the strengths of events of the media, as there is a strong correlation between high coherence of physiological responses (all viewers feel the same thing at the same time) and strong ratings of emotionality, engagement, likeability, success in the marketplace/on screen. | 07-18-2013 |