Patent application number | Description | Published |
20110078001 | FEEDBACK SYSTEM FOR TELEVISION ADVERTISEMENTS - A video client receives an advertisement for presentation on a display and presents to a user, on the display, the advertisement and a rating interface for the advertisement. The video client receives, via the rating interface, a user input to rate the advertisement and sends, to a server, rating information based on the user input to rate the advertisement. The video client also receives, from the server, incentive information based on the rating information and presents to the user, on the display, the incentive information. | 03-31-2011 |
20110078723 | REAL TIME TELEVISION ADVERTISEMENT SHAPING - A multimedia client receives, over a subscription multimedia network, television content for presentation to a viewer, where the television content includes an advertising break and identifies a keyword associated with the television content. The multimedia client sends, over the subscription multimedia network, the keyword to an advertisement server and receives from the advertisement server, an advertisement corresponding to the keyword. The multimedia client then provides, for display to the viewer, the advertisement within the advertising break. | 03-31-2011 |
20110078740 | ADVANCE NOTICE OF TELEVISION ADVERTISEMENTS - A video client receives an advertising map over a subscription multimedia network, where the advertising map includes a schedule of default advertisements during a programming break and indications of available alternate advertisements. The video client provides, for display to a user, indicators for the schedule of default advertisements and receives user input to alter the schedule of default advertisements. The video client retrieves advertising content for the altered schedule and presents, on the display and during the programming break, the advertising content for the altered schedule. | 03-31-2011 |