20150073867 | Systems and Methods for Predicting User Lifetime Value Using Cohorts - Systems and methods for predicting user lifetime value in accordance with embodiments of the invention are disclosed. In one embodiment, a lifetime value prediction server system includes a processor, and a memory configured to store a lifetime value prediction application, wherein the lifetime value prediction application directs the processor to obtain a set of user interaction data, group the set of user interaction data into cohorts, where the user interaction data within a cohort occurs on a particular day, calculate a set of known spending values based on the cohorts, determine a set of predicted spending values based on the set of known spending values, determine a set of predicted spending confidence values based on the set of known spending values, and calculate a set of predicted lifetime value data based on the set of predicted spending values and the set of predicted spending confidence values. | 03-12-2015 |