| 20110313861 | MOBILE ADVERTISING RELAY SYSTEM (MARS) - A mobile advertising relay system and related methods for relaying images between a designated server and one or more mobile communication devices. The system includes at least one designated server that is configured to supply images, and a database adapted to record information relating to images, users, image publishers (e.g., advertisers), and interactions therebetween. An image queue is uniquely associated with each mobile device whereby a plurality of images are stored for future presentation to the mobile device user. In embodiments, the image queue is stored in the mobile device to facilitate rapid display of the image upon receipt of an incoming communication. The designated server includes an image selection unit for replenishing images queues, and a user profile unit for recording user preferences and image interactions. Images may be rated by the user to enable future images to be selected in accordance with the user's tastes. | 12-22-2011 |
