| 20100070430 | COMPARING FINANCIAL PRODUCTS - The present invention extends to methods, systems, and computer program products for comparing financial products. Consumers collaborate to assist one another in identifying favorably priced financial products that meet their criteria. Pricing for financial products can be tailored to a consumer's eligibility (e.g., based on financial profile). Thus, a consumer is presented with more relevant financial products. When insufficient data is available to identify financial products for a consumer based on a consumer's profile, data enhancement techniques, including interpolation, extrapolation, and grouping can be used to used facilitate financial product identification and pricing. | 03-18-2010 |
