| MYPOINTS.COM INC. Patent applications |
| Patent application number | Title | Published |
|---|
| 20110184793 | DYNAMIC E-MAIL - A system may present dynamic content to an e-mail recipient in the form of an image implementing frame-sequence animation. Each frame may present an offer to the recipient. Upon selection of an offer, the system may determine which offer the recipient selected by determining which frame was displayed when the recipient responded. The e-mail may include an image URI specifying a frame-sequence animation image. The image URI may include an identifier, which may allow the system to determine when the recipient opened the e-mail message, and a link URI, which may also include the identifier. When the recipient indicates a response to an offer, the system may associate the link URI with the image URI and may determine to which offer the recipient was responding. | 07-28-2011 |
| 20100262461 | System and Method for Web-Based Consumer-to-Business Referral - A method for automatically crediting a registered user for referring a candidate third-party entity to an online system, where the candidate entity is at least one of a commercial, government, or non-profit entity where the online system facilitates transactions between a plurality of users and a plurality of participating third-party entities, and where the online commercial system maintains a personal account for each registered user, includes receiving a transaction request from the candidate third-party entity, receiving an identifier associated with the transaction request such that the identifier corresponds to the registered user, identifying the registered user using the identifier, retrieving a crediting rule associated with the transaction request, and automatically crediting the registered consumer in accordance with the crediting rule. | 10-14-2010 |
| 20100205476 | System and Method of Efficiently Generating and Sending Bulk Emails - A method of efficiently generating and sending emails including creating an email template, setting up a campaign query, and distributing the email template and a set of information associated with the campaign query to a plurality of server groups. The method also includes running the campaign query on each of the plurality of server groups and obtaining a plurality of matching users; dividing the plurality of matching users into one or more batches; merging the email template with a set of information corresponding to each of the plurality of matching users from a first batch for each of the plurality of server groups, and sending the first batch of the merged emails directly from each of the plurality of server groups without saving copies of the merged emails. | 08-12-2010 |
| 20090327026 | Method for Providing Custom Profile Analysis in a Demographic Information System - A method of providing demographic visitor information to a participating web site including registering a user with an information gathering system, wherein the information gathering system solicits personal information from the user and wherein the information gathering system maintains a profile for the registered user; detecting a visit of the registered user to a participating web site, wherein the participating web site is operated independently from the information gathering system; and providing a demographic information report to the participating web site, wherein the demographic information report is related to at least one registered user who has visited the participating web site. | 12-31-2009 |
| 20090019003 | Method for Refining and Selecting Data Repository Members - A method allowing a marketer to reconstruct prior searches or select a number customers in a targeted selection range which were not targeted by a previous query. A user may choose a range of ordered persistent record identifiers to ensure selection of mutually exclusive sets of records. To ensure that an adequate number of qualifying records are available for subsequent marketing campaign tasks related to the previously-targeted ranges of records, the previous ranges may be refined. Previously-targeted records within the earlier task's persistent record identifier ranges may be excluded while allowing selection of desired, qualifying records within the previously-targeted ranges. These previously-targeted ranges may be harvested for desired records using fewer system resources. | 01-15-2009 |
| 20080288863 | SYSTEM AND METHOD OF PERSONALIZING WEB PAGES BY PRE-FETCHING SUBSETS OF INDIVIDUAL MEMBER DATA - A method of efficiently providing information for personalizing a web page includes storing member information for a plurality of members such that the member information for each of at least a portion of the plurality of members includes a plurality of responses to demographic questions associated with one or more answers and a response is associated with one of the answers and is conditionally present in the member information, receiving a first selection of an answer to a demographic question from a first authorized user, temporarily associating a first variable personalization slot storing a Boolean value with an answer to the first selected demographic question, receiving a request from the member to view a web page, and personalizing the web page in accordance with the Boolean value stored in the member's first variable personalization slot. | 11-20-2008 |
| 20080275916 | RULE-BASED DRY RUN METHODOLOGY IN AN INFORMATION MANAGEMENT SYSTEM - A method of processing data in an information gathering system includes receiving a set of candidate data records and attempting to obtain a set of processing rules associated with the set of candidate data records. If the set of processing rules is successfully obtained, the method includes obtaining a set of quality criteria associated with the obtained set of processing rules, applying the set of processing rules and the set of quality criteria to the set of candidate data records to produce a set of quality indicators, and conditionally applying the set of candidate data records to a database associated with the information gathering system based on the set of quality indicators. | 11-06-2008 |
| 20080201472 | System and Method for Generating Personalized Offers Through an Information Gathering System - A method of generating a personalized offer for a user through an information gathering system disposed on the Internet includes storing a plurality of user profiles for a plurality of registered users in a profile database associated with the information gathering system, receiving an information request message at the information gathering system sent in response to the user activating a hyperlink presented on a participating web site, such that the participating web site is operated independently from the information gathering system and where the user activates the hyperlink in order to access an original intended destination distinct from the information gathering system, determining whether the user is one of the plurality of registered users, and retrieving the user profile from the profile database and sending a redirection message if the user is one of the plurality of registered users. | 08-21-2008 |
