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LinkShare Corporation

LinkShare Corporation Patent applications
Patent application numberTitlePublished
20120136717TRANSACTION TRACKING, MANAGING, ASSESSMENT, AND AUDITING DATA PROCESSING SYSTEM AND NETWORK - An improved processing system for tracking commerce on the Internet provides for subvariable processing and includes web page scanning to discern fraud or improper content to insure proper promotion of select products within the network environment.05-31-2012
20120089454NETWORK BASED SYSTEM AND METHOD FOR MANAGING AND IMPLEMENTING ONLINE COMMERCE - The disclosed computer system provides a selectively programmed Web architecture that implements a procedure and method for selectively serving to a Web page one or more electronic ads wherein the selection process is governed in part by application of a statistical algorithm. In a preferred embodiment of the inventive technology, the system manages and serves electronic ads for affiliated Web page publishers and advertisers. A computer-implemented method in accordance with the disclosed technology receives a request for an electronic advertisement for a Web page, wherein the Web page is associated with a Web page publisher, one or more electronic ads are selected using a statistics based approach, and the one or more electronic ads are communicated to the Web page for display.04-12-2012
20090144146METHODS AND SYSTEMS FOR TRACKING ELECTRONIC COMMERCE TRANSACTIONS - Systems and methods are disclosed for tracking user access to an advertisement and user transactions with an electronic commerce computer associated with the advertisement. In accordance with one aspect of the disclosed technology, a transaction tracking computer associates an identifier with each access (e.g., click) of an advertisement. Transactions that occur at the electronic commerce computer that are related to the advertisement will be reported to the transaction tracking server together with the identifier. In one embodiment, if the reported transaction is a duplicate of a previously reported transaction, then the reported transaction is determined to be invalid. In one embodiment, if the reported transaction occurs more than a predetermined amount of time after the time the identifier was initially generated, then the reported transaction will also be determined to be invalid.06-04-2009