| Lexos Media, Inc. Patent applications |
| Patent application number | Title | Published |
| 20110153435 | SYSTEM AND METHOD OF CURSOR-BASED CONTENT DELIVERY - A system and method for delivering cursor-based content, such as advertising content is disclosed. The system may include an advertising server having a network interface for coupling the server to a computer network. The server includes a processor having software associated therewith to implement a delivery method. The software may receive a request for cursor-based advertising content, select cursor-based advertising content based on the request, deliver the selected cursor-based advertising content, deliver instruction code for displaying the cursor-based advertising content on a user computer instead of, or in conjunction and association with, a cursor image displayed on a users computer, and deliver instruction code for recording and reporting data related to a user's cursor position. | 06-23-2011 |
| 20100312656 | SYSTEM FOR REPLACING A CURSOR IMAGE IN CONNECTION WITH DISPLAYING ADVERTISING CONTENT - A system for displaying advertising content includes a client computer having a display device, a processor, a network interface, and a graphical user interface including a cursor. The client computer is arranged to receive advertising content data from a remote computer via the network interface. The advertising content data includes cursor display data for displaying a promotional image. The processor is coupled to the display device and modifies the cursor in accordance with the promotional image in response to a predetermined event. The promotional image may include elements such as animation, a satellite image, a sprite image, promotional text, and a combination thereof. | 12-09-2010 |