| 20110238454 | Entertainment Event Ticket Purchase and Exchange System - An electronic ticket exchange system has a market-making system by which patrons submit bids over a limited time period for seats of different quality. A trading system provides for a secondary market in which patrons who have purchased tickets for an event can sell them to other patrons. All of the rights associated with a ticket, such as entry into the venue, are stored in electronic form. An electronic venue entry control system verifies that a person owns an electronic ticket property right, and authorizes the privileges associated with the ticket, such as entry to the venue. A seating system is employed to determine an optimal seating configuration based upon patron-specific preferences, after the initial sale of tickets and prior to entry into the venue. | 09-29-2011 |