| 20120036048 | SYSTEM AND METHOD FOR DISTRIBUTING MULTIMEDIA CONTENT - A system and method for distribution of multimedia content over a computer communications network using a portable web widget, the web widget adapted for viral distribution and execution in a web browser on a client device, the client device having a processor and a memory and the web widget having at least an active operational mode and an inactive operational mode. The web widget includes a content retrieval component communicatively coupled to an application server over the computer communications network, a content retrieval component configured to retrieve a multimedia content file and associated metadata from a storage resource to the memory of the client device after the web widget enters the active operational mode, a content preview component configured by the client device processor to execute a portion of the retrieved multimedia content file, and a transaction processing component operative to initiate a commercial transaction pertaining to the multimedia content file. | 02-09-2012 |
