| 20100121777 | METHOD, MEDIUM AND SYSTEM FOR DETERMINING WHETHER A TARGET ITEM IS RELATED TO A CANDIDATE AFFINITY ITEM - Recommendations for purchase are made based on customer behavior across multiple sessions. Correlations used for recommendations include: buy-to-buy (cross-session), view-to-view (same-session), view-to-buy (same-session), and abandon-to-buy (same-session) actions. A preview display allows a merchant to adjust recommendation algorithm weightings to achieve a desired result. A closed-loop system is provided with real-time feedback. The recommendations can be based on various segments of other users, including users of the same search engine. | 05-13-2010 |
