| 20090006212 | Financial Institution Account-Associated Rewards Program - A system and method of operating a rewards program through a financial institution for granting rewards to customers enrolled in the rewards program wherein the customer receives one or more reward credits in an account associated with the financial institution if the customer meets certain qualification criteria. The method may include determining if the account qualifies for an award credit; assigning a reward credit to the account; receiving purchase information regarding a purchase made at a merchant associated with the customer's account; identifying from the purchase information whether the purchase was made at a qualifying merchant; and applying the reward credit towards the purchase made by the customer at the qualifying merchant by applying a reward credit to the customer's account based upon the business rules applicable to the reward program. The method also determines if a reward credit has expired, in which event either the merchant or the financial institution may receive the benefit of any unused or expired reward credits depending on the particular embodiment of the reward program. The method also creates and provides notification to the customer of reward credit information. | 01-01-2009 |
