| 20110126290 | Tailored Protection of Personally Identifiable Information - The disclosed technology provides a negotiation-based mechanism for a user to share personally identifiable information with a requesting website, for example, a third party website such as an aggregator website that might be gathering information about the user. The user, rather than being limited to a pre-set collection of privacy options, is free to agree to share more or less of their privacy with any website or subset of websites based on the user's trust of the requesting website. | 05-26-2011 |
