20080306812 | METHODS AND SYSTEMS FOR DETERMINING THE EFFECTIVENESS OF A DEALER'S ABILITY TO CLOSE A SALE - A method of measuring the sales performance of a dealer may include determining a propensity to buy score associated with each lead received by a dealer and determining an expected close rate associated with the dealer that may be based on the determined propensity to buy scores. The method may also include determining, by a computing device, an effectiveness rate associated with the dealer that may be based on at least the expected close rate and an actual close rate. | 12-11-2008 |