Performance indicators

Article Abstract:

Many UK health club operators are now becoming aware of the need for benchmarks by which they can measure the standard of service to customers, the information supplied to backers and staff performance. Measuring health club performance can be difficult, as these facilities are offering a service which is hard to quantify. Hardware can play a role in attracting clients, but standards of service are the most important factor in retaining clients.

author: Larner, Catherine
Editorial, Standards, Health clubs

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Paul Loveluck

Article Abstract:

Wales Tourist Board chief executive, Paul Loveluck will oversee the introduction of the 'Tourism 2000' strategy in 1993. The initiative succeeds the five year 'Framework Development Strategy' promoting the economic benefits of tourism in a period of industrial and agricultural decline. However, Loveluck emphasises the need for development projects compatible with cultural and environmental needs.

author: Larner, Catherine
Interview, Loveluck, Paul

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Taking a swipe

Article Abstract:

Integrated leisure club membership systems are increasingly popular with club operators because they are useful marketing tools and provide added value to customer service. A number of smart card products are currently on the market and many more are being developed. Functions vary from individualised customer progress records to club credit facilities.

author: Larner, Catherine
Services, Equipment and supplies, Leisure industry, Smart cards

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