Going it alone

Article Abstract:

According to Mintel's annual British lifestyles report, British consumers are rejecting mass marketing and branded leisure in terms of an individual approach. The relevant instances are presented.

Government domestic functions, Social policy, Consumer preferences

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Building better relationships

Article Abstract:

The trends in customer relations management in leisure industry is analyzed. Methods for improving the customer relations are also presented.

author: Rees, Guy
Methods, Customer relationship management

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A walk to the future

Article Abstract:

The future trends for leisure operators are examined.

Industry Overview

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subjects list: United Kingdom, Forecasts and trends, Leisure industry, Market trend/market analysis, Customer relations, Industry forecasts
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