Article Abstract:
Up to 3,000 people visit the Filmpark Babelsberg media theme park every day, making it one of the most popular tourist attractions in Germany. The park is located near Berlin and was first built in 1991 by German-based film production company Babelsberg, which began making films in 1912. The french-based owner has invested up to 15 million pounds sterling in the park, creating a mixture of live attractions and simulation rides. The park aims to reach visitor numbers of up to 1 million per year by the year 2001.
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Article Abstract:
The German leisure industry is relatively undeveloped despite a national sporting interest. Great potential exists for further development due to high average earnings and short working hours. A market opportunity also exists in developing services for those retiring aged 58-60. However, Germans have established interests and may be resistant to new ideas. Leisure development opportunities may exist in the heritage and fitness sectors.
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Article Abstract:
The turnover in the German leisure market is expected to increase to 520 billion deutschemarks in 2000, from 435 billion deutschemarks in 1999. The future of the market is good, as the economic effects of reunification have been stabilised.
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