Carole Bradley

Article Abstract:

Carole Bradley was promoted to Chief Executive of the British Sports Association for the Disabled (BSAD) in December, 1991. Her aim is the integration of disabled sports into the mainstream of sports provision. She emphasises publicity and education in disability awareness. Since its establishent in 1961 the association has established a leading advisory role on disabled provision within sporting facilities. Sports Council funding of 14,000 pounds sterling is supplemented through donations and corporate sponsorship.

Author: Januarius, Mary
Interview, Chief executive officers, Bradley, Carole

User Contributions:

Comment about this article or add new information about this topic:

CAPTCHA


Heritage in season

Article Abstract:

English Heritage has launched a programme of events for summer 1992. Musical, sporting and historical events are part of a marketing strategy to raise revenue. Historical events have proved particularly successful in attracting return visits to heritage sites. Season highlights include the staging of a battle at Helmsley Castle on Jul 25, 1992 to commemorate the English Civil War.

Author: Januarius, Mary
Marketing, Leisure industry, English Heritage

User Contributions:

Comment about this article or add new information about this topic:

CAPTCHA


This website is not affiliated with document authors or copyright owners. This page is provided for informational purposes only. Unintentional errors are possible.