McCain learns tough cultural lessons in S. Africa

Article Abstract:

A brief review on working of McCain Foods Ltd. of Florence villa, moved into South Africa and the challenges the company faces to survive the market conditions is done. McCain plans to target the African-American consumers with a single-serving, frozen-vegetable package aimed at people without freezers, and has thus planted a TV soap opera about the romantic tribulations of a McCain recipe tester on the national broadcaster.

author: Nolen, Stephanie
Canada, Marketing procedures, Marketing, Company marketing practices, McCain Foods Ltd.

User Contributions:

Comment about this article or add new information about this topic:

CAPTCHA

Battered Loblaw makes deep job cuts

Article Abstract:

Loblaw Companies Ltd. , supermarket giant, is eliminating up to 1,000 administrative job and shifting more buying responsibilities to its suppliers. The grocer will also introduce a national invetory strategy called "category management".

Human resource management, Company personnel management

User Contributions:

Comment about this article or add new information about this topic:

CAPTCHA

Loblaw target of union ad blitz

Article Abstract:

The United Food and Commercial Workers Union has launched an ad campaign to convince customers not to shop at Loblaws Companies Ltd., in the wake of a strike.

author: Strauss, Marina
Public affairs, Labor relations, Public relations, Company public relations, United Food and Commercial Workers International Union

User Contributions:

Comment about this article or add new information about this topic:

CAPTCHA


subjects list: Management, Canada, Food industry, Company business management, Food and beverage production/distribution software, Loblaw Companies Ltd.
This website is not affiliated with document authors or copyright owners. This page is provided for informational purposes only. Unintentional errors are possible.