Lettuce play

Article Abstract:

Australian company Withcott Seedlings' phenomenal growth rate of 25 % to 30% a year makes it the biggest seedling producer in the southern hemisphere, and presents opportunities for growth that are more than just organic. Owner Wendy Erhart's extraordinary ability and eye for detail led to the development of its popular new product, Smart Salad, a drought-proof lettuce that is cleaner, crisper and longer-lasting than its rivals, and can be mechanically harvested and chilled in a matter of seconds.

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Dots and dashes

Article Abstract:

Australian software firm Atlassian created a global market within just four years of its launch, boasting a customer list that includes Telstra, the Reserve Bank, and the US government, among others. Atlassian founders Scott Farquhar and Mike Cannon-Brookes discuss how they forged success from their social software, which is the idea that software should be an enabler in social interactions.

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In the zone

Article Abstract:

The success story of the largest mobile phone retail company in Australia, called Fone Zone is narrated. The founder of the company, Maxine Horne, believes in keeping her staff happy and caring for their needs, which in turn motivates them to work hard and pile up the profits.

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