Ad industry reborn
Article Abstract:
David Abraham has been hired at Discovery Networks Europe as marketing and programming general manager, following a trend in the broadcasting industry of marketing to attract viewers. Stephen Carter, new managing director at NTL, feels that with all the channels now available, broadcasters need to differentiate their brands.
author: Ellery, Simon
Publisher: EMAP Maclaren Ltd.
Publication Name: Broadcast
Subject: Mass communications
ISSN: 0040-2788
Year: 2001
Marketing procedures, Management dynamics, Executive changes & profiles, Agency Personnel, Management, Services, Television broadcasting, Marketing, Column, Appointments, resignations and dismissals, Marketing industry, NTL Group Ltd., Abraham, David, Carter, Stephen, Discovery Networks Europe
Five co-pro deal on Diana's death
Article Abstract:
Television broadcasting giant Five TV has signed an international co-production deal with Discovery USA, ProSieben, and France based TFI for making high budget documentary on Princess Diana. Complete details in this context are presented.
author: Rogers, Jessica
Publisher: EMAP Maclaren Ltd.
Publication Name: Broadcast
Subject: Mass communications
ISSN: 0040-2788
Year: 2007
Contracts & orders received, Cable Television Systems, Motion Picture and Video Industries, Motion picture & video production, Motion Picture and Video Production, Motion Picture & TV Production, Television Production, Contracts & orders let, Germany, France, Cable television broadcasting industry, Television programs, Contract agreement, Diana, Princess of Wales, Death of, Discovery Communications Inc. Discovery Times Channel, ProSieben Media AG, TFI Cos.
The winner takes it all
Article Abstract:
NTL Inc. and British Sky Broadcasting Group PLC struck a five-year agreement which allows both to access each other's subscriber and content base.
author: Ellery, Simon
Publisher: EMAP Maclaren Ltd.
Publication Name: Broadcast
Subject: Mass communications
ISSN: 0040-2788
Year: 2000
Strategic alliances, Pay Television, NTL Inc., Satellite television, British Sky Broadcasting Group PLC, BSY, Pay-per-view television, Subscription television
subjects list: United Kingdom, United States, Telecommunications services industry, Telecommunications industry, Television broadcasting industry, NTLI, Contracts, Direct broadcast satellite television industry, Satellite television industry
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