Article Abstract:
The trial lawyers chosen to convert their story of a specific, high-profile 1995 trial into a set of guidelines all share a penchant for hard work and attention to detail, though their backgrounds and specialties are diverse. Most have unbroken strings of victories stretching for years, and most work only for plaintiffs or defendants. Each also worked on the trial as part of a team, with others' contributions often critical to the victory. Finally, each overcame significant odds and a strong opposition.
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Article Abstract:
Civil defense attorney William L 'Bud' Kirk won a landmark victory in 1995 by successfully defending giant General Motors against a lawsuit in Lowndes County, Alabama, renowned for its pro-plaintiff bias. He worked from the beginning to encourage the jury to do the right thing regardless of its sympathy for the injured children and their locally well-known family. However, he aggressively went after the opposing expert witnesses, and candidly addressed his own case's weaknesses.
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Article Abstract:
Attorney Brian B. O'Neill feels that in order to collect large awards in jury cases, jury selection must be done carefully. He asks potential jurors if they are tort reformers or have a problem punishing people who deserve it. In the Exxon Valdez case, O'Neill won $5 billion in punitive damages. In court he tries to establish early a game plan and pound away at it throughout the proceedings.
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