Stanford offers many performance fabric covers

Article Abstract:

The introduction of large presentation of performance fabric covers by the upscale upholstery maker Stanford Furniture, at market is discussed. About 80 fabrics in the company's 900-fabric line are suitable for indoor and outdoor applications, including performance fabrics from various companies.

author: Andrews, Susan M.
Paint and Coating Manufacturing, Services information, FURNITURE AND FIXTURES, Paints and allied products, Textile Coatings, Furniture industry, Service enhancement

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Research backs Stainmaster move

Article Abstract:

DuPont Textiles and Interiors has spent over $1 million on consumer marketing research to support its Stainmaster Fabrics program. The company is planning an additional $30 million in advertising spending to lure customers into licensed stores in 2004.

author: Andrews, Susan M.
Financial management, Finance, Advertising, Company financing, Textile and clothing industry software, DuPont Textiles and Interiors

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Market party on tap for calendar cuties

Article Abstract:

The "Men of the Cloth" calendar for 2006, featuring 16 members of the fabric industry baring a little skin for charity, is being launched at the October market. The relevant details regarding the show are discussed.

author: Andrews, Susan M.
TEXTILE MILL PRODUCTS, Membership, Trade shows

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subjects list: United States, Marketing, Company marketing practices, Textile industry
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