AFMA embraces multi-divisional approach

Article Abstract:

American Furniture Manufacturers Association held a multi-divisional yearly meeting in Savannah, Georgia. The association attempted to improve how it communicates the depth and range of its programs for furniture makers.

General services, Company systems management, Information management

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AFMA plans meetings

Article Abstract:

American Furniture Manufacturers Association is planning two conferences for the September 2003 period. One meeting will be held for safety and human resource professionals. The other will be for financial management.

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AFMA dons marketing hat

Article Abstract:

American Furniture Manufacturers Association has created a blue-ribbon team to direct the development of a consumer advertising campaign. The 3-5 year campaign will cost an estimated $60 million to $100 million.

author: Evans, Gary
Advertising, Advertising Activity

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subjects list: United States, Conferences, meetings and seminars, Associations, institutions, etc., Associations, Furniture industry, Societies, American Furniture Manufacturers Association
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