Trafffic Builders: On the Rack

Article Abstract:

Atarisoft has a newly designed revolving display rack for IBM, Commodore and Apple software titles. Hayden has a new spinner counter rack for displaying the company's line of book and software packages. The rack is free with orders over $1000. Epyx is using contests, rack displays and riser cards to promote their new titles. A photograph of the Atari display is shown.

Software industry, Promotion of Product, Computer Software Industry, Software Retailing, Display of Merchandise, Atarisoft, Hayden Software Co., Epyx

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Magnavox Plans Second-Half Push for Rack Systems, Adds New CDs

Article Abstract:

Magnavox plans to expand its line of rack systems in the second half of 1984. The company sources products from Marantz plants in the Far East. The line should range in price from $399 to $1,000. Magnavox will also strengthen its CD line.

Trends, Retailing, Magnavox

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Delco's GM Plans: New Cars, Products - Same Tough Stance

Article Abstract:

Delco-Bose sound systems will be offered in the 1985 GM lines of Olds Calais and Buick Somerset Regal. Delco is still working on a line of CD players. The aim of Delco-Bose systems is to faithfully reproduce sound.

Product development, Electronic Industry, Delco

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subjects list: Marketing, Consumer electronics, Product information, Stereo systems, Products, Companies
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