Admit it, you're seeing a shrink

Article Abstract:

The NRF (National Retail Federation) is setting up an online database called RLPIN (Retail Loss Prevention Intelligence Network) as high tech theft has been on the rise since 1997. To counter this issue retailer can opt for security measures such as reward employees for information, better employee and inventory monitoring, internal reward systems, and private investigation teams.

author: Gray, Audrey
General services, Retail Trade, Police Protection, Theft, Safety and security measures, Retail industry, Company systems management, Information management, Control, Online database, Online databases, National Retail Federation

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Independently minded

Article Abstract:

The plans of the Nationwide Marketing Group to acquire goods from international manufacturers and target local markets during 2007 are discussed.

author: Gray, Audrey
Electrical & Electronic Equip, Electrical Equipment, Appliance, and Component Manufacturing, Sales, profits & dividends, International aspects, Company sales and earnings, Growth, Company earnings/profit, Marketing consultants, Electronic equipment and supplies, Electronic equipment, Company growth

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Start your engines

Article Abstract:

The role of search engines in strengthening the marketing efforts of consumer electronics retailers is examined.

author: Gray, Audrey
Household audio and video equipment, Usage, Consumer electronics industry, Internet/Web search services, Search engines, Internet search software, Internet/Web search service, Text search and retrieval software

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subjects list: United States, Planning, Company business planning, Marketing, Company marketing practices
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