Accessories drives sales and profit
Article Abstract:
Retailers should help consumers understand better how products work and what they can expect from them can help increase sales. Furthermore, retailers should proactively sell related accessories that can improve customer experience and product satisfaction. Merchandising methods for accessories to augment sales are provided.
author: Geise, David
Publisher: North American Publishing Company
Publication Name: Dealerscope
Subject: Electronics and electrical industries
ISSN: 1534-4711
Year: 2007
United States, Radio, Television, & Computer Stores, Radio, TV, Music, Electronics Stores, Methods, Merchandising, Consumer electronics stores
Haier ground
Article Abstract:
The efforts of the Qingdao Haier Refrigerator Company Ltd. to increase its market share in the United States through tieups with dealers of high-end electronc goods are described.
author: Dristas, David
Publisher: North American Publishing Company
Publication Name: Dealerscope
Subject: Electronics and electrical industries
ISSN: 1534-4711
Year: 2007
Strategy & planning, Foreign operations, Market share, Alliances, partnerships, Household Appliances, China, Planning, Home appliances industry, Appliance industry, Growth, Company market share, Alliances and partnerships, Company business planning, Company growth, Qingdao Haier Refrigerator Company Ltd.
Cyber sellers
Article Abstract:
The trends of the application of technology at retail outlets selling electronic equipment in Circuit City Stores Inc. are described, along with the returns on such investments.
author: Dristas, David
Publisher: North American Publishing Company
Publication Name: Dealerscope
Subject: Electronics and electrical industries
ISSN: 1534-4711
Year: 2007
Forecasts, trends, outlooks, Sales Management, MISCELLANEOUS RETAIL, HOME FURNITURE, FURNISHINGS, AND EQUIPMENT STORES, Usage, Forecasts and trends, Technology application, Market trend/market analysis, Specialty stores, Circuit City Stores Inc., CC
subjects list: United States, Marketing, Company marketing practices, Electronic equipment and supplies, Electronic equipment
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