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Abstracts index
Abstracts: Acquisition allows ChoicePoint to offer DM services to agents. Metro sees acquisition as first step to future growth
Abstracts: A crop of 'nightmare' lemon legislation. Great White struggles to hold on. Who owns Egg Harbor's name?
Abstracts: ACSI: online customer satisfaction growth slows. Smarthome fine-tunes prospecting title selection. DMA suspends shop-at-home program
Abstracts: Action plan announced to speed PFI. Doing time. Labour may break PFI contracts
Abstracts: Actions speak louder, says dropped Ohio dealer. Certified pioneers. Dealers deserve more than rhetoric
Abstracts: Actor's son snaps up Pearson's show biz. ShoreMaster buys up Florida dock builder. Mergers/Acquisitions
Abstracts: ACTV chooses Donnelley's MarketZone for data warehousing. R.R. Donnelley, Grafica offer marketing solutions. Spiegel looks to simplify returns
Abstracts: Acuity targets healthcare. J. Walter wins Merrill Lynch account. Thompson, Phoenix form agency, eye auto industry
Abstracts: Acuity targets healthcare. Mid-sized firms boost employee verification service. Grainger's new site will provide reps with added customer information
Abstracts: Acxiom buys French DM firm as step in Europe expansion. Novus acquires modeling software firm, Wenner titles. Mexican firm buys US call center
Abstracts: Acxiom Certified to implement Unica's Affinium Software. Nextel picks Lucent as supplier for Gateway switches
Abstracts: Acxiom, D&B enter marketing alliance. 'Polk for sale' rumor surfaces at show. Data group mulls lawsuit to stop privacy rule
Abstracts: Acxiom/DMI debuts Business SmartBase. Pricewaterhouse, Acxiom join forces. USAData.com Acxiom in list-acess pact
Abstracts: Acxiom in strategic alliance with Bertelsmann. Dutch lists company expands abroad. Director General resigns as FEDMA tries to restructure
Abstracts: Acxiom, Optima form alliance on e-CRM application. Acxiom expands AbiliTec offerings. TPG, British Post Office, Singapore Post form alliance
Abstracts: Acxiom reject suitor, releases earnings. Digital Impact adopts Acxiom name. Acxiom buys Digital Impact for $140 million
Abstracts: Acxiom stock plunges after it cuts earnings projections. Gateways sees stock surge after upbeat report. Convergys seeks stock slip despite strong earnings report
Abstracts: Acxiom to buy rival May & Speh. Candito wins back CMP file. Lessons learned from Acxiom-DMI merger
Abstracts: Adacus: mail order stays top dog. Banta reorganizes, emphasis DM's role. Petsky deal notes: DM M&A volume rises 66% year to date
Abstracts: Adapting to new emission rules. Choosing between 2- and 4- strokes. Yamaha adds a 250-hp 4-stroke to its lineup
Abstracts: ADA reworks diabetes renewal mailing. Campaign shows a little empathy - and harmony. CDW debuts technology manalog
Abstracts: AdBrite hires Fanlo to oversee growth. Levin joins Inter/ Media as Mediapoint chief. Monster Media scores with NBA, NHL fans
Abstracts: Ad campaign, other issues await OEMs at forum. Industry prepares for its annual trek to D.C. The first Miami Beach IBEX opens Oct. 27a
Abstracts: Addressing security issues for e-catalogs. 38 great ideas for your next headline. Call centers can produce more revenue
Abstracts: Address validation update released. Effort gives Shell some premium results. Database fuels new holiday strategy for Hammacher Schlemmer
Abstracts: Add value to multi-channel marketing. E-mail marketing: a house divided. Ad pepper media out to conquer US
Abstracts: A deal is a deal. Slow burner. Up hill and down dale
Abstracts: A decent home for all? Housing: New homes for old? About last year ...
Abstracts: A decision to 'improve the boating experience'. Preparing for the worst. Don't stand still
Abstracts: Ad exchange hits China. Using web analytics to effectively market expiring inventory. Staying relevant as times change
Abstracts: Ad exchanges bid to open the market. ABC reports projects 70,000 ad age readers. Underground viral video has new tune
Abstracts: Adforce wants to own ad-server business in China. Insight building new online store. Microsoft denies threat to rich media firms
Abstracts: Adinfonitum revamps image, products. KOL boosts interaction in childrenEs content. Omniture helps put JetBlue's keyword marketing on auto pilot
Abstracts: A distinct lack of interest. An understanding partner. The ties that bind
Abstracts: Adjudication: a case for change. More aggro from contracts. Advice on adjudication
Abstracts: Adjudication has arrived. Turning up the heat. Making up the rules
Abstracts: Adjudication on trial. Casting a block vote. Because we're worth it
Abstracts: AdKnowledge tracks cybershoppers to test branding effectiveness. AdKnowledge: CPMs continued decline in 1999
Abstracts: Ad networks' allure extends beyond DM to branding. ParadyszMatera report shows PIP growth. Redefining U.S. households
Abstracts: Adsmart offers consulting, hopes for edge over doubleclick, 24/7. Adsmart targets service professionals with BTB network
Abstracts: Ads on envelopes gaining popularity . 2nd dose readied for MI Hospital effort. E-mail or direct mail? It's no contest
Abstracts: Ad:tech attendees search for social networks. Marketers unwilling to spend on video, mobile channels: SEMPO. Auto companies lack visibility
Abstracts: Ad:tech attendees search for social networks. SES Chicago takes broader view of search. Show shares info on Latino market
Abstracts: Ad:tech: technology smashes stereotypes. E-Commerce snares sales from retail. Sierra Trading post test impulse buys online
Abstracts: Advertisers laud adware certification. Google updates personalized search, debuts Google Earth. TrustTe debuts 'We don't spam' seal
Abstracts: Advertisers laud adware certification. Priceline.com relaunches, adds hotels, rental cars. EBay's e-commerce push continues with contextual ads for affiliates
Abstracts: Advertisers spent $5.75 billion on search in 2005. Brand searches find competitor sites. Study: search user don't recognize ads
Abstracts: Advice from the expert. Soft option. Expert advice
Abstracts: Adviser warns on dome cost. LA lure. What's Dutch for PFI?
Abstracts: ADVO adds weekend mainling program in Las Vegas. Quebecor starts co-mail program. PCH lays off 213 employees
Abstracts: ADVO eyes growth with three programs tied to supermarkets. Best Software creates brand identity. Florida school learns that teachers' quotes draw donors
Abstracts: Advo targeting system appeals to grocers, adds, Publix as client. Leon Henry dials up cellular phone market
Abstracts: Advo to launch TV ad campaign. ALC debuts e-mail management division. Belgian DMA in image-building drive
Abstracts: Adwords changes focus on flexibility keyword quality. Google limits affiliate listings. Focus on e-mail, website sharpens photo group's online sales
Abstracts: A esquinchE primer for catalogers. Retailers walk cataloger's multi channel path. Catalogers' 'squinch' primer, part 2
Abstracts: AFE files Ch. 11, adds to sweeps problems. Web Analytics Association is formed. APX Logistics files for Chapter 11
Abstracts: AFE terminates 85 staffers. Survey finds it pays to be an online marketing specialist. USPS, APWU reach tentative deal
Abstracts: Affiliated Networks is now called MAREX.com. eAngler gets $9.1 million by targeting 'smart money'. 30 suppliers sign on with new Marex plan
Abstracts: Affiliate programs need strong auditor. Segment right after that first click. Your legitimate e-mail is getting trashed
Abstracts: Affiliates under the microscope. What's your business objective? Transparency, accountability are key for affiliates
Abstracts: Affordable plan squeezes most out of smaller space. Thoughtful plan addresses residents' living style. Three-story plan solves riddle of sloping site
Abstracts: Africa issue power a success story for National Geographic. Nike London pledges to 'Run a Year'. Timex seeks new faces to capture 18-34 range
Abstracts: Africa issue power a success story for National Geographic. Publishing market 'out of equilibrium'. Student advantage adds quarterly publication
Abstracts: After 25 years of talking, big guys must act - now . Let's target lapsed boaters as ads bring in new ones. NMMA changes se stage for a big marketing push
Abstracts: After a year, Buckley has Mercury humming. Jones targets sales, profits in 2nd year. Westrec to offer Q-Lube services
Abstracts: Aftermarket segment is having a boom year. Soda blasting for hulls: the esofterE alternative. Campion dealers pitch in thousands for fire victims
Abstracts: Aftermarket teleservices to handle Dremel orders. Telemarketers aren't smiling over ad from postal inspectors
Abstracts: After strong start to '99, QVC looks to break even in Germany by 2000. Deutsche Post reports record results in 2000
Abstracts: After the cleanup, opportunity. New hope for RV-type ads. Fake cashierEs checks turn up again in Florida, Texas
Abstracts: Agencies unveil seamless branded networks. Sun Ray 1 to target education market. Grey moves Beyond unit into China, Mexico
Abstracts: Agencies wary of rewarding searches. E-mail coalition changes name, expands mission to include marketing. Search firms scramble to hire from advertising and marketing agencies
Abstracts: Aggregates could become a political minefield. Roofers pitch into training. In memory of a great friend and industry leader
Abstracts: A good deal better. Shaded by angels wings. Health education
Abstracts: A guarantee of professionalism to boost our image. A princely dispute. Thanks for nothing
Abstracts: A hull that's recyclable nearly indestructable. Toyota Marine on target with outlets, orders. Toyota ski boats debut next month
Abstracts: Airborne Express raises fuel surcharge. Airborne launches Corporate Exchange. DHL, FedEx, UPS boost air express fuel surcharge
Abstracts: Air Canada merges frequent-flier programs. Stickers take heat off Ice.com theft. Fuel suppliers to bid for United deals
Abstracts: Airline taps Miller Huber. Heidelberg prints its first catalog. P&S wins Spiegel account
Abstracts: Albertsons.com fulfills from stores. Target launches Father's Day promotions. School means sales for eBags.com
Abstracts: Albertson's expands Duckling program to a larger pond. Newgistics mail effort goes to the dogs. More personalization, customization help mail program double volume
Abstracts: Albertson's expands Duckling program to a larger pond. Self-mailer boots returns from investors. Domtar, Weyehaeuser merger creates paper giant
Abstracts: Al Call Center stays operational after hurricane. Verizon connects interactive, in-store benefits. Vendare concentrates on targeting with InFocus
Abstracts: ALC and Dunhill mark milestones. Paradysz Matera study tracks mail seasonality. Direct Media lays off 30 employees
Abstracts: ALC-DMI resolution expected in 2-3 weeks. Equifax buys Polk division for $260M. Symposium buys DSI, plans club launch
Abstracts: Alchemist mixes modeling, managing. Quadstone System eases modeling. Application knows just the right words
Abstracts: Alchemy sues Cigarette after failed merger. Mercury's price claims stir up a hornet's nest. Angler files suit over rejection of his catch
Abstracts: ALC makes databases available online. ALC acquires McGraw-hill titles. Marketers tweak mail plans through co-op databases
Abstracts: ALC-NY to manage EZiba file. Lake Group chosen to manage Smithsonian files. LTS creates segmented Trans Union list offerings
Abstracts: ALC-NY to manage EZiba file. Leon Henry announces BTB beauty files. LSC gets star struck
Abstracts: ALC of NY offers sugar substitute database segments. RealNetworks faces real music: $500M privacy lawsuit. FTC grants stay in Trans Union data-sale order
Abstracts: ALC set to debut full-motion technology. iQVC inks four-way deal; are grocery sales next to fly? CBS MarketWatch to Offer Clicks But Would Rather Not
Abstracts: ALC's IPO Vision Never Panned Out. Wells Fargo: Listwork's owes more than $3M. Caruso leaves Stanton to start firm
Abstracts: Alerts accelerate Red Cross response. Girls learn to ride skates into social networking. Candy maker sees sweet returns from holiday e-mails
Abstracts: A lesson in the art of the repo man. Capital punishment. Modern European languages
Abstracts: A levy too far.... Not blind before the law. Arbitrary justice
Abstracts: A levy too far.... Putting the record straight. Homes stampede shows up double standards: two premature occupation cases highlight different rules for public and private building control
Abstracts: Alice on trial. Senior service. A bridge between worlds
Abstracts: A life of two halves. BRE subsidy to be halved after sale. Treasury launches test case project
Abstracts: A little lesson in liability. Could it be you? ICI faces mother of all court cases
Abstracts: All about Eva. Fitzroy directors challenge sackings. Idea hunter
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