Article Abstract:
Direct marketing firms are not concerned at the moment about the news that paper prices could increase by 25% this year. Some catalog firms will not be affected by the price increase since they buy most of their paper through fixed contracts. One catalog firm indicated that they would adjust their circulation according to paper price increases. Paper price increases were attributed to lower production, which was due to the Asian economic crisis and the Japanese recession.
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Portland, OR-based software firm, Creativepro.com, was acquired by graphics electronic commerce destination ImageX.com for $87.2 million of common stocks and $9.9 million cash. Creativepro.com Pres and CEO Craig Barnes believes that the deal will benefit his company for this will allow it to become more competitive in the graphics software market because of ImageX.com's strong investor and customer backing. On the other hand, ImageX.com executives see the deal as a way of expanding the company's customer base.
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BuyMedia Inc has announced that it is entering into an agreement to purchase Tapscan, a software company, for an undisclosed amount. The acquisition is the second major acquisition since Mar 2000 for BuyMedia Inc, a Web-based company that lets media buyers and broadcast firms negotiate advertising sales. The purchase is expected to increase BuyMedia's market share for the online transactions of broadcast ad sales.
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