Article Abstract:
Xerox Corp of Rochester, NY, and Round Rock, TX-based Dell Computer Corp have entered a marketing agreement that will permit Dell to sell Xerox computer printers to its corporate and small business clients. The deal, which has no specified time limit, will also create a link between Dell's home page and Xerox's Web site. Xerox products that are initially included in the marketing deal include the DocuPrint laser and the Tektronic Phaser color printers.
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Article Abstract:
Informix Corp of Menlo Park, CA and Trillium Software, a unit of San Antonio, TX-based Harte-Hanks Inc, has entered into an alliance for the marketing of software solutions for customer data quality management. Under the terms of the partnership, the firms have established a link between Informix's Ardent DataStage Suite and the Trillium Software System. A fully integrated DataStage plug-in system that is capable of accessing the Trillium system will be released in late Jun 2000.
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Article Abstract:
Prime Response of Denver, CO, a provider of marketing automation solutions, has announced separate alliances with Tessera Enterprises of Wakefield, MA, a marketing systems integrator; Naviant Technology Solutions of Philadelphia, PA, a developer of customer relationship management (CRM) systems; and Logica of Lexington, MA, a provider of business-engineered, content solutions for several industries. Under the agreement with Prime Response, Tessera will provide CRM systems integration as well as consultation services to Prime's customers. Naviant will incorporate its campaign management, predictive modelling and other services with those of Prime Response to offer fully-integrated marketing automation solutions to companies. Logica's tie-up with Prime Response involves providing CRM solutions for the telecommunications, energy and utilities, financial services and automative markets.
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