Article Abstract:
Software firm Neteka has launched a Chinese e-mail address service in Apr 2001, to give international Internet users more of an online identity. The service enables Chinese users to create e-mail addresses with Chinese characters. The address service benefits marketers, allowing them to communicate with an Asian audience on a more personal level. An undisclosed number of companies have already contacted Neteka about hosting the service on their sites.
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Article Abstract:
E-Book Systems distributed its monthly e-mail newsletter recently with an innovation. It included a link to marketing messages on open-book advertising space that uses the company's FlipBrowser technology.
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Article Abstract:
America Online and Six Flags Theme Parks Inc. have formed a summerlong partnership. AOL Moviefone sends Moviemail e-mails to its 300,000 subscribers touting Sic Flags and its movie-themed sweepstakes.
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