Holiday catalog gets in-store touches

Article Abstract:

Brookstone Inc. has redesigned its 2001 fall and holiday catalogs to foster a more consistent identity with the firms's retail stores and Web site.

author: Kalinoski, Glenn J.
Publisher: Haymarket Media, Inc.
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2001
Miscellaneous Store Retailers, MISCELLANEOUS RETAIL, Retail Trade NEC, Retail trade, Brookstone Company Inc., BKST

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New look pays off for Disney Catalog

Article Abstract:

A redesign of Disney's holiday catalog proved advantageous. Sales from the holiday season of 2001 were a great improvement over those from 2000.

author: Kalinoski, Glenn J.
Publisher: Haymarket Media, Inc.
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2001
Walt Disney Co., DIS

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Big Toe Scores With Catalog Changes

Article Abstract:

Early in 2001, Big Toe Sports changed the look of its catalog, and sales seem to be better than last year for this soccer specialty cataloger.

author: Kalinoski, Glenn J.
Publisher: Haymarket Media, Inc.
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2001
Sporting and athletic goods, not elsewhere classified, Sporting and Athletic Goods Manufacturing, Sporting & Athletic Goods, Abstract, Sporting goods, Big Toe Sports

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subjects list: United States, Directories