Google sees brand-advertising opportunities

Article Abstract:

Google is planning to establish itself into brand advertising with the display of graphical ads on Google Image search. Google is establishing strong relationships with the agencies to meet the advertiser needs if it comes up with new products.

author: Morrissey, Brian
Strategy & planning, Planning, Advertising, Company business planning

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Windows Live takes a shot at Google, Yahoo

Article Abstract:

Microsoft launched Office Live and Windows Live services are advantageous for MSN advertisers and e-mail marketers. Microsoft also has beaten Yahoo and Google which tried to provide combined services via desktop and other applications.

author: Blank, Christine
Forecasts, trends, outlooks, Computer and Data Processing Services, Forecasts and trends, Computer services industry, Information technology services industry, Market trend/market analysis, Internet/Web advertising, Internet advertising

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Google updates personalized search, debuts Google Earth

Article Abstract:

The details pertaining to the updation of Personalized Search beta program by Google and the launch of the company's free Google Earth mapping product, are presented.

author: Blank, Christine
Services information, Information retrieval services, Service enhancement, Map database, Digital map services

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subjects list: United States, Information services, Company service introduction, Service introduction, Information services industry, Google Inc.
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