Answerers Slip to Mass Prices

Article Abstract:

Spring sales of telephone answering machines were not as good as in the first quarter. Sales are expected to increase in the last half of the year. Prices are lowering now and mass merchants are getting into the business. The public's perception of answering machines is more positive now. Photographs of some machines are included.

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Rules the Same in Video, It's the Players That Change

Article Abstract:

The Video Merchandising section of Leisure Time Electronics is extremely useful in a market where prices change daily. The role of the mass merchant in video rentals is looked at in this issue. The results of an industry survey are also revealed in this issue.

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The Shakeout Next Time

Article Abstract:

Every cloud has a silver lining. For the electronics industry the silver lining is that almost every product category is projecting growth for 1984. The cloud is that in almost as many categories projecting growth, shakeouts are predicted.

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