At the junction
Article Abstract:
Some insiders in the market research industry believe that the researcher's role will increase as a result of the trends in the industry which include the growth of internet research. Some of the industry members have begun offering services beyond data gathering and analysis to respond to the threat of growing competitor pool. The trends in market research methods and services are analyzed further .
Publication Name: Marketing Research: A Magazine of Management & Applications
Subject: Business
ISSN: 1040-8460
Year: 2007
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Simmons '03 sales up 13.8%
Article Abstract:
Sales of bedding major Simmons has jumped by 13.8 % in 2003 with the help of additional retail floor placements. The details regarding the company's progress since 2001 and 2002 is evaluated.
Publication Name: Journal of Organizational Excellence
Subject: Business
ISSN: 1531-1864
Year: 2004
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Color in motion
Article Abstract:
The new world of colors is replacing the old brown-and-white color world on the floor. The colors that are demanded by the customers and the reasons for it are discussed.
Publication Name: Journal of Organizational Excellence
Subject: Business
ISSN: 1531-1864
Year: 2004
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