The stamp of success

Article Abstract:

Richard Tsang, Managing Director of Hong Kong's largest Public Relations (PR) Company, speaks about his experience of the industry and his hobby for stamp-collection. He believes PR business in China has tremendous potential and requires as much patience and attention to detail as in case of stamp-collection.

Author: Biggs, Stuart
Public affairs, Advertising, Social aspects, Personal narratives, Practice, Marketing industry, Tsang, Richard

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Feeding a behemoth

Article Abstract:

The deficiency of logistics network has led Yum! Brands to start their own logistics services to transport food products like chicken, ice cream and others to its various food chains in china. The working of Yum! Logistics China has been discussed.

Author: Cui Rong
United States, China, Restaurants & Food Service, Food Services and Drinking Places, Service industry machinery, not elsewhere classified, Distribution Channels, Usage, Restaurant industry, Yum! Brands Inc., Logistics, Business logistics, Retail/reseller channel, Direct market channel

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Paint makes you what you ain't

Article Abstract:

Red Earth Products of Hong Kong is cosmetics company that is looking to change its image with the help of Adam Horler, a turn-around expert.

Author: McBridge, Sarah
Product introduction, New Products/Services, Appointments, resignations and dismissals, Cosmetics industry, Horler, Adam, Esprit Holdings Ltd., Red Earth Production Ltd.

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Subjects list: Officials and employees, Hong Kong, Management, Marketing, Company marketing practices, Company business management, Subsidiaries, divisions and units
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