Article Abstract:
There have been shifts in opinion on the relative advantages of newcomers and traditional retailers in electronic commerce. Newcomers were initially seen as more effective, then traditional retailers started to have more success with their online ventures, while new online retailers have failed to make profits, though new online retailers have tended to predominate in terms of numbers of the top sites. Traditional retailers may fear cannibalizing markets. A combination of online and offline activities could be a major development for the future.
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Article Abstract:
Ways that companies can mix traditional retailing with teleshopping are examined in detail, with an example, Seven-Eleven. The future of electronic commerce is also assessed.
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Article Abstract:
There have been claims that the advent of the Internet could herald a move toward perfect competition, with a reduction in profit margins, yet this has not been the case, in that price dispersion occurs among Internet retilers. This could imply market inefficiency. Dispersion is not a result of different products being compared, since it occurs with physically identical products. Convenience may explain part of the price differences, since there are costs involved in searching and switching from one online retailer to another. Consumers may also prefer to buy goods at sites they have faith in, so they can be sure of delivery.
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