Single versus multiple channel strategies: typologies and drivers
Article Abstract:
The distribution channels used by retail financial services companies are discussed.
author: Easingwood, Chris, Coelho, Filipe
Publisher: Frank Cass & Company Ltd.
Publication Name: The Service Industries Journal
Subject: Business, international
ISSN: 0264-2069
Year: 2003
Goods & services distribution, Channels of Distribution, Distribution Channels, Usage, Marketing, Distribution, Company marketing practices, Retail/reseller channel, Company distribution practices, Direct market channel
Service satisfaction: an empirical analysis of consumer satisfaction in financial services
Article Abstract:
A customer satisfaction model is developed for the financial services industry.
author: Montfort, Kees van, Masurel, Enno, Rijn, Ingrid van
Publisher: Frank Cass & Company Ltd.
Publication Name: The Service Industries Journal
Subject: Business, international
ISSN: 0264-2069
Year: 2000
Models, Customer satisfaction
From listening to the customer to controlling with customer focus: facing the barriers in Nordic financial services
Article Abstract:
Customer service in Danish and Finnish financial services firms is analyzed.
author: Kock, Soren, Nielsen, Jorn Flohr
Publisher: Frank Cass & Company Ltd.
Publication Name: The Service Industries Journal
Subject: Business, international
ISSN: 0264-2069
Year: 2003
Finland, Denmark, Case studies, Customer service, Support services
subjects list: Industry Overview, Financial services industry, Financial services, Customer relations
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