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Propping up Detroit

Article Abstract:

The Economic Strategy Institute claims American auto makers have trouble competing with Japanese manufacturers because it costs American firms $1,926 more to manufacture each car. American makers must deal with excess capacity costs, health insurance costs, higher wages and a the higher cost of capital.

Economic aspects, Free trade

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The big stick: Japan's car imports

Article Abstract:

Japan's largest car makers promised that they will sell more US cars alongside their own. But the measure will hardly help the US trade deficit with Japan. US car makers can improve their success by tailoring their cars to Japanese tastes.

Japan

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Mudslingers: Jeep versus Land Rover

Article Abstract:

Chrysler Corp is preparing to market its famous Jeep four-wheel-drive vehicles in Great Britain while BL PLC is ready to market its Land Rovers in the US. A history of these best-selling all terrain vehicles is given.

Marketing, BL PLC. Land Rover, All terrain vehicles, Jeep Eagle Corp.

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