New Zealand tourism slows; Thai travelers provide glimmer of good news

Article Abstract:

New Zealand's tourism industry is suffering from the effects of the Asian economic crisis. For the past 12 months to Nov 1998, tourist arrivals from Asia except Japan plunged 43% while arrivals from South Korea and Hong Kong fell by 86% and 6%, respectively. However, one bright spot is the arrival of Thai tourists due to the strengthening of the baht against the New Zealand dollar. Arrivals from the US and UK have also increased by 12% and 4%, respectively.

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Pacific islands are racing to reach millenium first, cash in on festivities

Article Abstract:

Pacific island nations lying along the international date line are maneuvering against each other in an effort to be the first to greet the dawn of the year 2000. The whole issue might seem to be a silly game except that millions of tourism dollars are involved. Tour operators, travel agencies and cruise lines are already organizing events for the New Year's party of the 21st century.

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Australia reinvents itself in its new series of ads

Article Abstract:

Australia launched a new marketing campaign aimed at encouraging Asians to visit the country in May 1995. Dubbed 'Inventive Australia,' the $11.9 million campaign began with several full-page advertisements on television and regional publications. The campaign also includes ministerial-level visits to Asian countries.

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