Virgin and Sprint agree to establish U.S. mobile venture

Article Abstract:

Sprint Corp. has formed a joint-venture with Virgin Mobile that will offer mobile phone services. The 50-50 joint venture will provide services under the Virgin brand.

Joint ventures, Radiotelephone communications, Cellular and Other Wireless Telecommunications, Mobile Radio Services, Telecommunications services industry, Telecommunications industry, Wireless communications services, Sprint Corp., FON, Virgin Mobile Telecoms Ltd.

Gallaher extends its U.K. tobacco lead with purchase of RJR's British business

Article Abstract:

Britain's biggest cigarette firm, Gallaher Group PLC, has obtained the UK tobacco business of RJR Nabisco Holdings Corp. for an undisclosed sum. The company hopes that the acquisition will add additional leverage against its primary competitor, Imperial Tobacco PLC, which controls 38% of the British market. Gallaher currently possesses a narrow lead, as it possesses 39% of the market.

Comment:

Gallaher Group PLC, obtains the UK tobacco business of RJR Nabisco Holdings Corp.

Asset sales & divestitures, Acquisitions & mergers, TOBACCO PRODUCTS, Tobacco Manufacturing, Mergers, acquisitions and divestments, Abstract, Tobacco industry, Nabisco Group Holdings Corp., Gallaher Group PLC, RN

Diageo tones down the "Scottish" in its whisky ads

Article Abstract:

In an effort to lift sagging product sales, Diageo PLC has decided to drop all images of Scotland in advertisements of Scottish whisky. Johnny Walker Red and Black labels will now focusing on the theme of "walking" instead.

Advertising, Distilled and blended liquors, Liquor, Distilleries, Campaign Themes, Diageo PLC, Liquor industry